Amandean - Ecommerce Marketing Specialist

JobRack

7d•$3,500 - $4,500•Remote

About The Position

Amandean is a premium, clean-label US supplement brand focused on science-backed, rigorously tested, and sustainably sourced products. We are seeking an Ecommerce Marketing Specialist to lead marketing for our Direct-to-Consumer (DTC) store, with a focus on scaling Meta and TikTok channels. This is a hands-on role where you will own the strategy and creative output across all DTC channels, utilizing AI tools to enhance productivity without compromising quality. You will work directly with the founder and collaborate with media buyers and specialists, reporting directly on results and operating independently. The ideal candidate is proactive, commercially minded, and possesses strong marketing judgment and creative direction skills, with a proven track record of driving measurable ecommerce growth for a DTC brand in the high 7 to low 8 figures revenue range.

Requirements

Proven 3+ years ecommerce marketing experience working for a DTC brand
A track record of delivering measurable ecommerce growth, with clear examples of how your work improved revenue, conversion, acquisition, retention, or another key performance metric
Experience working for a brand doing high 7 to low 8 figures in revenue
Hands-on experience developing and testing Meta ad creatives, including the ability to turn customer insights and performance data into stronger concepts
Established experience using AI tools such as Claude, ChatGPT, and image-generation platforms as part of your daily marketing workflow
Deep expertise in at least one core discipline, creative direction, copywriting, or design, alongside the ability to produce strong work across the other areas with the support of AI
Strong marketing judgement and the ability to keep messaging, positioning, and creative consistent across ads, emails, listings, and landing pages
The ability to work independently, take ownership, and execute the work yourself without needing a team to delegate it to
Fluent spoken and written English

Nice To Haves

Experience marketing supplements or another regulated consumer product in the US
Video ad creative and TikTok experience
Ecommerce email marketing or Klaviyo experience
Strong copywriting skills
Experience with landing pages and conversion-rate optimization

Responsibilities

Leading DTC marketing across the entire funnel (strategy through execution)
Keeping messaging and creative consistent across every channel, built on a clear point of view about our customer
Using AI tools daily (Claude, ChatGPT, image generation) to multiply your output without sacrificing quality
Working alongside our media buyer, Amazon PPC lead, and Klaviyo specialist, owning the creative that feeds their channels
Reporting directly to the founder, operating independently, and taking real ownership of results without waiting to be told what to do