Ecommerce Manager

Everlane•Los Angeles, CA

2d•$74,000 - $95,000•Hybrid

About The Position

Clean luxury. Better for you. At Everlane, we believe luxury should be as effortless as it is conscious. We partner with ethical factories, work with premium, sustainably sourced materials, and strive to leave the industry cleaner than we found it. There's still much to do, and we're excited to grow a team of motivated humans ready for the challenge. The journey toward better continues. The Digital Experience & Merchandising team is responsible for the strategy and operations of the Everlane site experience and is part of the broader eCommerce organization. Our team’s vision is to lead the end-to-end digital consumer journey by amplifying Everlane’s brand narrative and inspiring consumers to fall in love with our iconic products. The team is a fast-growing organization - and we’re looking for other curious, consumer-obsessed disruptors, caring and purpose-driven people leaders that want to change the fashion industry through a sustainable lifestyle. The Ecommerce Manager is a key contributor within the Digital Experience team, responsible for optimizing the ‘discover’ phase of the customer journey to drive engagement, conversion, and overall site performance. Partnering closely with the Senior Ecommerce Manager, this role blends brand storytelling with data-driven execution—owning the strategy and implementation of high-impact site content, functionality, and UX enhancements. The ideal candidate brings a test-and-learn mindset, continuously identifying opportunities to streamline the user experience, increase key KPIs (CTR, CVR, bounce rate, etc.), and deliver a seamless, on-brand shopping experience across all devices.

Requirements

3+ years of relevant experience in eCommerce, digital marketing, product management, or business operations
A deep knowledge of e-Commerce best practices; strong understanding and use of strategic thinking, data, and innovation to create a seamless and fresh site experience for our customers
Ability to use data and insights to make informed and impactful decisions, and the owner/operator mindset to translate the data into actions and improvements
An incredible focus on operational excellence and getting the fundamentals right and can identify opportunities for efficiency and improvement.
Able to manage many projects and drive multiple threads of work to completion
You build trust quickly and can lead by influence, creating impact through partnership as well as ownership.

Nice To Haves

Start-up or direct-to-consumer experience is preferred
The desire to work on a fast-paced, collaborative, and diverse team

Responsibilities

Lead the experience for the ‘discover’ touchpoint for the consumer. Develop, adjust on-site strategies and optimizations that contribute to measurable growth through product discovery and conversion improvement.
Drive end-to-end content strategy and storytelling across seasonal campaigns and evergreen site experiences—including Preseason and Quarterly Pitchbacks, Homepages, Collection Pages, and Landing Pages—partnering with cross-functional teams to concept, plan, and execute cohesive, brand-right narratives that align with product priorities and the broader marketing calendar
Translate marketing strategies into actionable briefs across Marketing Briefs decks, Shoot Briefs, and Airtable; act as a key liaison between Marketing, Creative, and Technology teams
Maintain oversight of content planning tools and trackers, ensuring clear visibility across stakeholders and timely updates to support go-to-market timelines
Lead execution of site content updates from briefing through go-live—working cross-functionally to QA assets, route approvals, and ensure flawless deployment across digital touchpoints
Support in-season execution by reviewing and aligning briefs, adjusting plans in response to business shifts and real-time data, and ensuring seamless implementation across the digital ecosystem
Collaborate with PMs and cross-functional partners to scope new functionality and enhancement to drive short and long-term growth
Monitor site performance, customer behavior, and key e-commerce KPIs across segments and digital touchpoints—analyzing data and market trends to identify opportunities for content optimization, in-season storytelling pivots, and off-cycle updates; deliver actionable insights and reporting to inform strategy and drive business impact

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