Ecommerce Catalog Specialist

Dixon Ticonderoga•Appleton, WI

About The Position

Our mission is to engage, inspire and empower teachers, students and artists to be at their best by providing them superior educational and art products. The Dixon Ticonderoga Company portfolio includes trusted brands across art and education products, including the iconic Ticonderoga #2 pencil, and serves both School and Retail Markets. The Dixon Ticonderoga Company is headquartered in Appleton, Wisconsin. Position Summary : We are seeking a highly organized and experienced Ecommerce Catalog Specialist to join the Dixon Ticonderoga team. In this role you’ll have a chance to build and grow art and education brands consumers love like Ticonderoga Pencils, Strathmore Paper, and many more. This role is ideal for someone with 3+ years of experience owning and optimizing product content and accuracy across key retail partners including Amazon, Target, and Walmart. A successful candidate will thrive in a fast-paced digital environment and is passionate about growing and improving the ecommerce experience for consumers.

Requirements

Minimum 3 years of experience managing digital merchandising or catalog management with Amazon Vendor/Seller Central.
Strong understanding of Amazon’s catalog systems and operational workflows.
Proficiency in Excel (pivot tables, VLOOKUP) and familiarity with digital asset management tools and PIM systems.
Some experience with data look up in ERP and PIM systems (SAP/Salsify)
Excellent attention to detail, communication skills, and problem-solving abilities.

Nice To Haves

Experience with Amazon A+ Content and Brand Registry.
Knowledge of other marketplaces (e.g. Walmart, Target, Staples, Office Depot) is a plus.

Responsibilities

Own SKU setup, taxonomy, and attribute governance across all eCommerce platforms.
Ensure product data accuracy, completeness, and consistency across systems.
Manage complex product variations (size, color, bundles, multipacks).
Maintain and optimize product content within PIM/DAM systems (e.g., Salsify, Syndigo).
Partner with marketing to develop and optimize product titles, bullets, descriptions, and attributes.
Partner with marketing teams for best-in-class A+ content deployment.
Apply SEO and keyword strategies to improve discoverability and ranking.
Continuously test and refine content to improve conversion and engagement.
Lead content syndication across retailers using platforms such as Salsify or Syndigo.
Manage content submissions and troubleshooting within retailer ecommerce platforms.
Communicate with Amazon & other leading retailers support teams to resolve catalog and operational issues.
Partner with marketing and sales to align product content with business priorities and new product launches.
Assist in executing promotional campaigns and seasonal merchandising strategies.