Downstream Marketing Manager- ASC - (Remote)

StrykerWeston, FL
Hybrid

About The Position

We are seeking a dynamic Marketing Manager to develop go to market strategies for Stryker's Sustainability Solutions. This individual will be responsible for driving the annual marketing strategy with emphasis on ASC market. The role requires building strong relationships with customers and collaborating closely with the sales team to deliver impactful results. Success in this position demands comfort in a fast-paced, competitive environment and the ability to balance multiple priorities with excellence. In this role, you will be required to travel up to 40%. Some months are heavier than others based on trade shows. Our ideal candidate is located within close proximity to a Stryker facility, as this role will require periodic travel to those locations.

Requirements

  • Bachelor’s degree required
  • 8+ years of work experience required
  • Excellent presentation and interpersonal communication skills
  • Strong analytical and problem-solving skills
  • Ability to manage multiple projects while delivering on established timelines
  • Ability to be persuasive in the absence of organizational authority
  • Must be able to understand and work within complex interdivisional procedures and policies
  • Healthcare industry experience
  • Proven ability to create commercial strategies
  • Value propositions
  • Targeted segmentation

Nice To Haves

  • MBA preferred
  • 5+ years in medical device or marketing/sales experience
  • Experience in reprocessing
  • Experience in change management
  • Sales of medical devices
  • Experience in ASC markets

Responsibilities

  • Interpret competitive analysis and incorporate into marketing strategies across different channels (ASC, Distribution).
  • Compare, contrast, and anticipate different types of competition.
  • Monitor market activity, penetration and competitive wins or losses against key competitors.
  • Tailor marketing strategies to meet both current and future customer needs.
  • Drive segmentation methods to improve commercial efficiency.
  • Ensure ASC-specific messaging is tailored, aligned with, and reinforces broader business priorities and key messages.
  • Execute on the segmentation variable and seek evidence that focus on the segmentation variable delivers competitive advantage.
  • Lead the value proposition development work including customer beliefs and behaviors, main and dynamic variables and reasons to believe brand value.
  • Develop clearly written targeting and positioning statements that align the strategic and executional plans and commercial resources for execution.
  • Understand loyalty composition of the customer base.
  • Understand market dynamics that may impact Marketing Objectives in the future and make proactive recommendations to marketing strategy anticipating future market.
  • Define opportunity and estimate effort to target the various ownership structures within the ASC market.
  • Continually monitor and evaluate current market strategy and make recommendations on new source of volume strategies.
  • Establish metrics and goals/success criteria and milestones.
  • Establish short-range and long-range improvement goals for own function and develop action plans to achieve those goals.
  • Mentor, develop and influence across the business, intentionally building cross-divisional relationships.
  • Demonstrate financial acumen.
  • Develop key relationships with industry/market thought leaders, organizations, and institutions, in collaboration with other marketing leaders.
  • Routinely make decisions which may affect immediate operations and have a divisional impact.

Benefits

  • Pay Ranges: USN : $118,000 - $196,700 USD Annual US5 : $123,900 - $206,500 USD Annual US10 : $129,800 - $216,400 USD Annual US15 : $135,700 - $226,200 USD Annual US20 : $141,600 - $236,000 USD Annual US30 : $153,400 - $255,700 USD Annual
  • Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status.
  • Stryker is an EO employer – M/F/Veteran/Disability.
  • Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.
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