District Sales Manager
About The Position
Sun Gro Horticulture is a leading North American horticultural company with a global customer base. Established in 1929, it is the premier supplier of soilless growing mixes to top greenhouse and nursery growers. The company values its employees, aiming to foster a sense of accomplishment and contribution, and invests in their knowledge and development to promote loyalty and teamwork. This role, reporting to the Regional Sales Director, is responsible for driving sales in the professional and retail horticulture markets within a designated territory. Key duties include meeting sales targets, executing marketing strategies, managing distributor and account goals, maintaining CRM records, and representing Sun Gro products. The position requires travel to customer and distributor locations.
Requirements
- Strong organizational skills with the ability to plan, prioritize, and monitor activities
- Excellent communication and interpersonal skills
- Ability to analyze decisions and implement solutions in line with organizational goals
- Strong knowledge of market conditions, trends, and competitor activity
- Ability to manage multiple distributors with professionalism, honesty, and diplomacy
- Ability and willingness to travel to cover territory needs and team activities
Nice To Haves
- Education in horticulture or equivalent experience preferred
- Passion for horticulture with experience in lawn/garden retail or plant nurseries
- Horticulture/Ag Certification is a plus (State/County courses or continuing education)
- Greenhouse/Nursery production experience is a plus
- Experience with Independent Garden Centers or horticulture departments in hardware stores
Responsibilities
- Plan, organize, and control the total selling effort within the assigned territory
- Achieve area sales budget objectives and plans as assigned
- Ensure distribution objectives are attained consistently for professional and retail product lines
- Establish territory, distributor, and account objectives and develop plans for their achievement
- Deliver combined product sales of professional and retail peat moss and mixes according to approved sales and marketing plans
- Implement and control approved sales/marketing programs and procedures
- Achieve new account and distribution objectives
- Monitor the market, competitors, and potential customers to adjust sales strategies accordingly
- Maintain CRM data by accurately recording all sales activities and account notes
- Communicate with supervisors regarding territory activities and business factors
- Participate in regional meetings to plan and analyze business activities
- Address customer requests, problems, or special situations related to product performance
- Handle company materials and equipment responsibly to maintain a positive impression
- Control territory expense budgets and submit timely sales and expense reports
Benefits
- Health Insurance (includes telemedicine, virtual health, FSA, HCSA & other benefits)
- Dental Insurance
- Vision Insurance
- Life Insurance
- Health Spending Account
- Employee Support and Mental Wellness
- Short-term disability
- RRSP Match
- Paid vacation
- Floating days
- Employee Assistance Program
- Employee Engagement Events
- Awards and Recognition
- Tuition Reimbursement
- Service Awards
- Employee Perks & Discounts
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
Associate degree
