Director, Social Engagement

CMI Media Group
•$90,000 - $180,000

About The Position

CMI Media Group is seeking an experienced Director, Social Engagement to lead influencer strategy and enterprise social solutions for pharmaceutical and health clients. The role works closely with the VP, Social Engagement to shape innovative, data-informed programs, serve as a trusted client partner, and help advance health communications. The Director leads brand influencer client relationships, develops and executes influencer strategies and enterprise social solutions, and partners across paid social, social intelligence, and other teams to deliver integrated programs. The role also supports client social teams, coordinates with agency network health partners, tracks industry shifts and emerging tools, and mentors junior colleagues while fostering a productive and supportive environment. The base salary may range from $90,000 to $180,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility, and qualifications.

Requirements

  • 7–10 years of progressive social strategy experience, including work with high-tier clients in an agency or in-house subject-matter-expert setting.
  • A proven record of planning and launching influencer programs in the pharmaceutical or health sector.
  • Demonstrated ability to lead, develop, and inspire high-performing teams.
  • A strong foundation in strategy and innovation, with a drive to challenge the status quo and find better ways to serve clients.

Nice To Haves

  • Experience managing agency relationships, ideally for Fortune 500, large-scale pharmaceutical, or health clients; agency experience is strongly preferred.

Responsibilities

  • Lead client relationships for brand influencer programs, building trust and championing social innovation.
  • Develop and execute influencer strategies and enterprise social solutions aligned with client business objectives.
  • Partner with paid social, social intelligence, and other teams to deliver integrated social programs.
  • Build relationships with client social teams and support their growth and integration into agency programs.
  • Coordinate with agency network health partners to support effective collaboration.
  • Work across functions to provide strategic thinking and effective execution for client work.
  • Track industry shifts and emerging tools, and champion best-in-class solutions for the social team.
  • Mentor junior colleagues and foster a productive, supportive environment for professional growth.
  • Build internal enthusiasm and commitment around client priorities and success.
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