Director Sales Execution & Enablement

Newrez•Fort Washington, PA

1d•Onsite

About The Position

The Director Sales Execution & Enablement is responsible for driving the successful execution of sales strategies, initiatives, and programs across the Direct-to-Consumer (DTC) Sales organization. This role partners closely with Sales, Marketing, Revenue Operations, Technology, Learning & Development, and HR to ensure alignment, accountability, and consistent execution that improves sales performance, customer experience, and employee engagement. The Director leads sales enablement programs, rollout initiatives, performance improvement efforts, and operational processes that support scalable growth, increase conversion, and strengthen organizational effectiveness.

Requirements

Bachelor’s degree in business, Finance, Marketing, or related field preferred
8+ years of experience in mortgage, sales, operations, or sales enablement; DTC experience strongly preferred.
Proven track record of driving sales performance, execution discipline, and operational scale across multiple regions.
Experience supporting or leading high-volume sales organizations with a focus on conversion, productivity, and growth.
Demonstrated ability to lead cross-functional initiatives (Sales, Marketing, Rev Ops, Tech, L&D).
Strong background in sales execution, coaching frameworks, and performance management.
Experience building and implementing scalable processes, playbooks, and rollout strategies.
Deep understanding of mortgage sales, borrower journey, and conversion drivers
Active MLO license or prior experience as a Mortgage Loan Originator strongly preferred
Strong business acumen with the ability to translate strategy into execution
Exceptional communication and stakeholder management skills across all levels
Highly organized with the ability to manage multiple initiatives, timelines, and priorities
Data-driven mindset with experience leveraging performance metrics, reporting, and KPIs to drive decisions
Ability to influence without authority and drive alignment across cross-functional teams
Strong leadership presence with a focus on accountability, follow-through, and results
Experience with CRM systems, sales performance tools, and reporting platforms
Results-oriented with a bias toward action, continuous improvement, and operational excellence
Must have smart phones that meet Company security standards with the ability to install apps such as Microsoft Authenticator.

Responsibilities

Creates a dedicated execution layer for Sales, ensuring strategy, initiatives, and training are consistently rolled out, adopted, and executed across all regions.
Establishes and manages a weekly huddle cadence for Sales Managers and coordinates product (loan and digital) rollouts.
Supports DTC Sales leadership through execution of spot projects, cross team reporting, rollouts, and coordination.
Owns communication and alignment across teams, ensuring DTC Sales is aligned in messaging and priorities across Marketing, Rev Ops, Tech, and L&D.
Drives “All Hands” and execution cadence, turning meetings into action with clear ownership, follow-through, and measurable outcomes.
Consolidates action items from DTC Sales leadership meetings into clear next steps and ensures execution.
Runs critical Purchase production initiatives such as realtor engagement, referral tracking, and pipeline visibility to make Purchase production repeatable.
Oversees the Newzip relationship, including training, reporting, and continuous improvement tied to sales referrals.
Improves conversion through execution discipline by standardizing sales behaviors, playbook adoption, and daily activity focus.
Connects L&D to real performance by designing and implementing 60-90-120-day plans that translate training into field execution, strengthening coaching effectiveness and driving consistent sales performance across regions.
Improves customer experience and NPS by driving stronger Sales execution across communication, portal usage, document uploads, and the overall borrower journey.
Organizes survey feedback for targeted follow-up and process improvement and delivers weekly summaries of themes and complaint resolution.
Owns sales enablement programs, leading contests, incentives, budgets, onboarding, and engagement programs aligned to production goals.
Partners with HR on promotions and career path alignment, helping to standardize promotion criteria, build clear career paths, and create transparency in advancement.
Builds leadership pipeline (“Next Up”) by identifying high-potential talent, tracking readiness, and supporting development into future leaders.
Improves internal experience (employees & referrals) by enhancing Friends & Family and employee loan processes to strengthen engagement and brand.
Owns the Friends & Family program and drives ongoing experience improvements.
Effectively and accurately conveys information to others.
Performs related duties as assigned by management.