Director, Operations

Hana Brands•Atlanta, GA

21d•$95,000 - $105,000

About The Position

The Director of Operations is responsible for implementing operational standards that ensure consistent practices and procedures across kiosk and facility operations. The role oversees staffing and scheduling, operational performance, and financial plan goals while supporting customer and consumer satisfaction. It requires influencing and negotiating with internal and external teams and providing guidance and oversight. The position has direct reports across the United States. The Director develops and executes a data-driven operational strategy across all locations to meet P&L targets and drive sustainable sales growth. The role analyzes sales trends, labor and inventory costs to develop accurate budgets and identify opportunities to improve financial performance. It owns the implementation and ongoing integrity of production, food safety, and store operations standards, and ensures consistent food-safety compliance and execution of corporate production standards. Working cross-functionally, the Director supports consistent execution across kiosk locations and compliance with applicable local and federal regulations. The role translates company strategy into short- and long-term operational plans, identifies field-level gaps, and brings data-backed recommendations to leadership. It represents field operations to senior leadership and surfaces opportunities to strengthen standards and improve the business. The Director leads and develops Area Managers, holding them accountable for corporate standards, operational performance, and professional growth. Responsibilities include regular field visits, performance reviews, structured coaching and feedback, and ongoing capability development. The role enforces company policies and procedures while fostering ownership and accountability throughout the field team. Travel of up to 75% may be required. The role includes physical activity such as extended standing and walking, handling materials weighing up to 40 pounds, and working in food-production or field environments.

Requirements

At least 10 years of relevant experience in food production industry or retail execution, with managerial responsibilities, or an equivalent combination of education and experience.
A four-year degree in business or a related field, unless qualifying through an equivalent combination of education and experience.
Ability to create a data-driven execution strategy aligned with commercial strategy and goals to support financial and strategic success.
Understanding of retail strategy and execution across multiple environments and channels.
Proven leadership skills, along with analysis, problem-solving, and innovation skills.
Excellent interpersonal, written, and verbal communication skills in English.
Ability to use a computer, Microsoft Suite, and other business-related programs.
Flexibility to travel up to 75% as required.
Strong grasp of Hana Brands standards, mission, and core values.
Ability to stand and walk for extended periods, including on retail floors, at kiosk locations, or in field environments.
Ability to lift, carry, push, or pull materials weighing up to 40 pounds, with or without reasonable accommodation.
Ability to bend, reach, squat, and use hands and arms to handle materials, tools, or equipment.
Ability to work in environments with possible temperature variations, noise, and production activity typical of food manufacturing or field operations.
Ability to perform repetitive motions and maintain physical stamina for daily operational activities.
Ability to travel by car, air, and other means of transportation, including overnight travel, as business needs require.

Responsibilities

Develop and execute a data-driven operational strategy across all locations to achieve P&L targets and sustainable sales growth.
Analyze sales trends, labor costs, and inventory costs to establish budgets and identify opportunities to improve financial performance.
Own implementation and ongoing integrity of production, food safety, and store operations standards across all locations.
Ensure food safety protocols are consistently applied and compliance is maintained.
Direct Area Managers and field teams in executing corporate production standards.
Partner cross-functionally to ensure consistent execution across kiosk locations and compliance with local and federal regulations.
Translate company strategy into actionable short- and long-term operational plans.
Identify field-level gaps and present data-backed recommendations to establish new standards for leadership review.
Represent field operations to senior leadership and identify opportunities to strengthen company standards and the business.
Lead, develop, and hold Area Managers accountable for corporate standards, operational performance, and professional growth.
Conduct regular field visits and performance reviews, identify gaps, and provide structured coaching and feedback.
Build Area Manager capability through ongoing development.
Enforce corporate policies and procedures while fostering ownership and accountability across the field team.