Director of Strength & Conditioning

US Fitness Holdings•Winchester, VA

About The Position

The Director of Strength & Conditioning leads and develops a team of sports performance trainers, grows member participation, and achieves revenue goals. The role owns the team’s operations, revenue, and budgeting while delivering a high-quality fitness experience to members. It includes recruiting and mentoring coaches and interns, generating and tracking leads, launching training programs, coordinating performance testing and special events, and ensuring complete client intake. The director also upholds club service, facility, and emergency procedures and must be able to work flexibly, including early mornings, evenings, and weekends.

Requirements

  • Nationally recognized personal training certification accepted by Onelife Fitness.
  • Current CPR/AED certification.
  • Excellent communication and listening skills; a people-first coaching approach.
  • Proven sales instincts and ability to build relationships quickly.
  • Organized, punctual, detail-oriented, and polished, with a positive presence.
  • Comfort with basic technology, including MS Office, email, Windows, and lead tracking.
  • Financial acumen, including budgeting, monthly reviews, and projections.
  • Knowledge or curiosity about EP methods, including SMR/TP, AIS, Dynamic Flexibility, Linear and Multi-Directional Speed, FMS, Keiser, TRX, and combine preparation.
  • Flexibility to work early mornings, evenings, and weekends.

Responsibilities

  • Deliver the Ultimate Fitness Experience to every member.
  • Recruit, hire, train, and mentor EP coaches and interns; conduct weekly team huddles.
  • Manage EP revenue, operations, and budgeting; audit transactions and approve payroll and commissions.
  • Generate, track, and distribute Smart Start and director-provided leads; maintain the EP Red Book.
  • Launch safe, current, and engaging training programs and schedule bimonthly performance testing.
  • Host special events and record them on the Marketing Promotions calendar.
  • Ensure new-client registration, FMS, nutrition, and ESD intake is complete and accurate.
  • Follow club service, facilities, and emergency procedures.
  • Meet daily activity metrics of at least 16 outbound calls, 5 new leads, and 4 tracked follow-ups per lead.

Benefits

  • Complimentary club membership and guest privileges.
  • Discounts on training, spa services, programs, and apparel.
  • Employee referral bonus.
  • In-house certification and continuing education.
  • Full-time employees: medical, dental, vision, and life insurance; 401(k); and paid time off.
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