Director of Strength & Conditioning

US Fitness Holdings•Gainesville, VA

About The Position

The Director of Strength & Conditioning leads a team of sports performance trainers, grows member participation, and drives revenue goals. The role delivers a high-quality fitness experience while overseeing team development, program operations, budgets, client intake, lead tracking, and club procedures. The schedule may require flexibility for early mornings, evenings, and weekends. Daily success metrics include at least 16 outbound calls, 5 new leads, and 4 tracked follow-ups per lead.

Requirements

  • People-first coaching approach with excellent communication and listening skills.
  • Proven sales instincts and ability to build relationships quickly.
  • Organized, punctual, detail-oriented, and polished, with a positive presence.
  • Comfort using basic technology, including MS Office, email, Windows, and lead-tracking tools.
  • Financial acumen, including budgets, monthly reviews, and projections.
  • Nationally recognized personal training certification accepted by Onelife Fitness.
  • Current CPR/AED certification.

Nice To Haves

  • Curiosity about EP methods, including SMR/TP, AIS, Dynamic Flexibility, Linear and Multi-Directional Speed, FMS, Keiser, TRX, and combine preparation.

Responsibilities

  • Deliver the Ultimate Fitness Experience to every member, every time.
  • Recruit, hire, train, and mentor EP coaches and interns; run weekly team huddles.
  • Own EP revenue, operations, and budgeting; audit transactions and approve payroll and commissions.
  • Generate, track, and distribute Smart Start and Director-provided leads; maintain the EP Red Book.
  • Launch safe, current, and engaging training programs and schedule bimonthly performance testing.
  • Host special events and record them on the Marketing Promotions calendar.
  • Ensure new client intake—including registration, FMS, nutrition, and ESD—is complete and accurate.
  • Uphold club service, facility, and emergency procedures.
  • Make at least 16 outbound calls and generate at least 5 new leads daily; track 4 follow-ups per lead each day.
  • Flex working hours to accommodate early mornings, evenings, and weekends.

Benefits

  • Complimentary club membership with guest privileges.
  • Discounts on training, spa services, programs, and apparel.
  • Employee referral bonus.
  • In-house certification and continuing education.
  • Full-time employees: medical, dental, vision, and life insurance; 401(k); and paid time off.
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