About The Position

The Director of Strategy and Integration directs referral development efforts by Physician Navigators and Clinical Navigators and oversees the admission process through direct supervision of the Admissions Manager. The role supervises and trains facility-based staff with marketing, case-finding, and relationship-management responsibilities and implements system- and market-specific initiatives to support organizational goals. This is an exempt position and includes other related duties as assigned. The Director leads marketing and referral-development strategy, serves as a primary liaison for referral sources and physicians, monitors referral and market trends, and adjusts case-finding strategies to support admissions. The role also conducts stakeholder needs assessments, coordinates sales training and marketing meetings, supervises and coaches staff, supports facility marketing activities, and helps develop and evaluate new services and programs. The position requires leadership across staff management, strategic planning, resource stewardship, problem-solving, decision-making, communication, quality improvement, teamwork, customer service, and safety. The Director promotes PAM Health’s mission and vision, protects confidentiality, and supports courteous, compassionate service to patients, referral sources, and the community. PAM Health offers a patient-centered work environment, opportunities for professional growth through its Education Advancement Program, competitive compensation, and a range of insurance and other benefits.

Requirements

  • Baccalaureate degree from an accredited college or university.
  • At least five years of progressive experience in healthcare sales or marketing.
  • Effective coaching and training skills and the ability to lead and motivate staff.
  • Strong interpersonal and relationship-management skills with physicians, staff, and referral sources.
  • Good written and verbal communication skills.
  • Experience using MS Word, MS Excel, and PowerPoint.
  • Effective decision-making skills and the ability to understand and produce usable data to inform marketing responses to community needs.
  • Ability to learn PAM Health service offerings, programs, and data-management tools for positioning system services.
  • Problem-solving skills and the ability to find customer solutions creatively.
  • Ability to work in an unstructured setting.
  • Self-motivation.
  • Ability or aptitude to learn and understand PPS guidelines for reimbursement and marketing purposes.

Nice To Haves

  • Previous management experience.

Responsibilities

  • Lead and motivate Clinical Navigators, Physician Navigators, and the Admissions Manager to achieve organizational goals.
  • Serve as the primary liaison for referral sources and physicians.
  • Develop market-specific strategies that support strategic plans and organizational goals.
  • Monitor referral patterns and market competition, and adjust case-finding strategies to maximize staff resources and facilitate admissions.
  • Provide regular updates to management and ensure marketing strategies align with system goals.
  • Conduct needs-assessment surveys with community members, patients, families, physicians, referral sources, and the PAM Health Board; document feedback in Upshot.
  • Set expectations for exemplary customer service and develop and coordinate initial and ongoing sales training for navigators.
  • Conduct bi-weekly marketing meetings with Clinical Navigators and Physician Navigators to assess market trends and initiatives.
  • Directly or indirectly supervise, coach, counsel, and evaluate Clinical Navigators, Physician Navigators, and the Admissions Manager.
  • Train staff in presentations, facility tours, and community outreach; provide backup for navigators as needed.
  • Provide in-service training and consultation to system staff on marketing efforts when requested.
  • Direct facility marketing initiatives and referral-finding strategies, collaborating with Admissions to facilitate referrals.
  • Assist in providing referral sources with options for denied referrals, ensure processes are followed, and ensure reports are filed on time.
  • Communicate PAM Health services and facility capabilities to referral sources and the community through visits, presentations, tours, conferences, and health screenings.
  • Coordinate in-service presentations, facility events, and tours with navigators and facility staff.
  • Identify opportunities for new services, programs, and locations, and conduct market research to assess feasibility.
  • Assist with feasibility studies and program development; develop, implement, assess, and revise marketing and staff education plans for approved programs.
  • Manage staff through coaching, evaluation, development, recognition, conflict management, goal alignment, feedback, and appropriate delegation.
  • Manage company resources responsibly and comply with company policies, procedures, confidentiality expectations, and safety guidelines.
  • Identify problems, analyze options, involve others in finding solutions, and implement timely responses.
  • Align priorities with company vision, measure outcomes, evaluate alternatives, and organize complex issues toward resolution.
  • Communicate effectively, listen actively, negotiate effectively, and share information clearly in oral and written form.
  • Promote quality improvement, ethical conduct, teamwork, collaboration, and ongoing professional development.
  • Maintain courteous, compassionate, and positive customer service; promote PAM Health’s mission and vision and respect dignity and confidentiality.
  • Work safely, participate in OSHA-required training, follow universal precautions as appropriate, meet Employee Health requirements, report unsafe practices, and understand emergency responsibilities.

Benefits

  • Education Advancement Program and opportunities for professional growth
  • Medical plan options, including EPO, HDHP, and HSA, with prescription coverage, RX 'n go, and Teladoc
  • Dental and vision coverage
  • Employee Assistance Program, including counseling, legal, and financial services
  • Flexible spending accounts and health savings accounts
  • Life and disability insurance
  • Continuing education and tuition services
  • Supplemental accident, critical illness, cancer, pet, and identity theft protection insurance options
  • Personal travel discounts
  • 401(k) plans with discretionary employer match
  • Generous paid benefit time
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