Director of Strategy and Integration | Aiken Rehab

PAM Health Rehabilitation Hospital of Aiken•Rice Township, IL

About The Position

The Director of Strategy and Integration directs referral development efforts by Physician Navigators and Clinical Navigators and oversees the admissions process through direct supervision of the Admissions Manager. The role supervises and trains facility-based staff responsible for marketing, case finding, and relationship management, and implements system- and market-specific initiatives to support organizational goals. This is an exempt position and includes other related duties as assigned. The Director leads marketing and facility referral-development activities, builds and maintains relationships with physicians and referral sources, monitors referral trends and market competition, and coordinates customer-service, sales-training, community outreach, presentations, tours, and events. The role also identifies opportunities for new services, programs, and locations; conducts market research and feasibility work; and implements and evaluates marketing and education plans for approved programs. The position provides supervision, coaching, training, counseling, and performance appraisal for Clinical Navigators, Physician Navigators, and the Admissions Manager. It is responsible for communicating with management, supporting strategic planning, managing resources, and promoting customer service, quality, safety, confidentiality, and PAM Health’s mission and vision.

Requirements

Baccalaureate degree from an accredited college or university.
At least five years of progressive experience in healthcare sales or marketing.
Effective coaching and training skills and the ability to lead and motivate staff.
Strong interpersonal and relationship-management skills with physicians, staff, and referral sources.
Good written and verbal communication skills.
Experience using MS Word, MS Excel, and PowerPoint.
Effective decision-making skills and the ability to understand and produce usable data to guide marketing responses to community needs.
Ability to learn PAM Health service offerings, programs, and data-management tools for positioning system services.
Problem-solving ability, including thinking creatively to find solutions for customers.
Ability to work in an unstructured setting.
Self-motivation.
Experience or aptitude to learn and understand PPS guidelines for reimbursement and marketing purposes.

Nice To Haves

Previous management experience is helpful.

Responsibilities

Lead and motivate Clinical Navigators, Physician Navigators, and the Admissions Manager to achieve organizational goals.
Serve as the primary liaison for referral sources and physicians, and help develop market-specific strategies aligned with strategic plans and goals.
Monitor referral trends and market competition; adjust case-finding strategies to use staff resources effectively and facilitate admissions.
Provide regular updates to management and communicate marketing-related needs and activities.
Conduct stakeholder needs-assessment surveys, document feedback on Upshot, and identify service needs and program-development opportunities.
Set customer-service expectations and develop and coordinate initial and ongoing sales training for navigators.
Hold bi-weekly marketing meetings with Clinical Navigators and Physician Navigators to review market trends and initiatives.
Supervise, coach, counsel, train, and conduct performance appraisals for Clinical Navigators, Physician Navigators, and the Admissions Manager; provide navigator backup as needed.
Provide marketing in-service training and consultation to system staff upon request.
Direct facility marketing initiatives and referral-finding strategies; collaborate with Admissions on referrals, denials, and required processes and reporting.
Maintain knowledge of facility capabilities, limitations, services, competitors, and PAM Health offerings.
Provide information about PAM Health services through visits, presentations, tours, conferences, and health screenings.
Coordinate in-service presentations, facility-based events, and facility tours for referral-source and community groups.
Ensure inquiries to the facility receive courteous, timely responses and appropriate follow-up.
Identify opportunities for new services, programs, and locations, and conduct market research to evaluate feasibility.
Assist with feasibility studies and program-development activities, and implement and assess marketing and staff-education plans for approved programs.
Demonstrate inclusive leadership, sound resource stewardship, problem-solving, decision-making, strategic planning, communication, quality improvement, teamwork, and staff development.
Maintain high standards of customer service, promote PAM Health’s mission and vision, and protect dignity and confidentiality.
Follow workplace safety requirements, participate in OSHA training, use universal precautions as appropriate, meet Employee Health requirements, report unsafe practices, and know the role in an emergency.

Benefits

Education Advancement Program and opportunities for professional growth.
Medical benefits with EPO, HDHP, and HSA options, including prescription coverage, RX 'n go, and Teladoc.
Dental and vision coverage.
Employee Assistance Program, including counseling, legal, and financial services.
Flexible spending and health savings accounts.
Life and disability insurance benefits.
Continuing education and tuition services.
Supplemental accident, critical illness, cancer, pet, and identity theft protection insurance options.
Personal travel discounts.
401(k) plans with discretionary employer match.
Generous paid benefit time.