Director of Sales

Excell Marketing LC•Des Moines, IA

About The Position

The Director of Sales leads sales growth and strategic account management for an assigned portfolio of customers and channels. In partnership with the Senior Director of Sales and cross-functional teams, this role develops customer plans, expands distribution, advances seasonal and everyday programs, and delivers against sales and profitability objectives. This is a professional sales role involving computer-based work, customer meetings, presentations, and periodic business travel. Travel is estimated at approximately 30% and may vary based on customer and business needs. Reasonable accommodations may be made to enable qualified individuals to perform the essential functions of the role.

Requirements

  • At least 5 years of sales experience in consumer-packaged goods (CPG) or a related consumer products industry.
  • Demonstrated success managing customer relationships, delivering sales targets, and developing new business.
  • Strong account planning, forecasting, negotiation, analytical, and presentation skills.
  • Ability to organize priorities, exercise sound business judgment, and work effectively across functions.
  • Proficiency with Microsoft Excel, PowerPoint, and Word.

Nice To Haves

  • Experience in the trading card, toy, collectible, or related consumer products industries.
  • Experience selling to retail headquarters and managing regional or national accounts.
  • Experience working with brokers and expanding distribution across retail channels.

Responsibilities

  • Build and maintain strong relationships with key accounts and brokers, developing and executing strategies to expand distribution within existing accounts, identify new business opportunities, and drive revenue growth.
  • Drive sales growth across trading card games (TCG), trading cards (TC), and toy categories by identifying customer opportunities, expanding product distribution, and developing programs aligned with retailer needs.
  • Build strong knowledge of the company’s product portfolio, new launches, and seasonal initiatives to align offerings with customer needs.
  • Lead customer presentations, assortment recommendations, program proposals, negotiations, and all necessary contract agreements.
  • Partner with the Senior Director of Sales to establish annual account plans, sales forecasts, and objectives aligned with assigned budgets and business priorities.
  • Collaborate with Sales Operations and other internal partners on customer program execution, including item setup, inventory planning, replenishment, and timely issue resolution.
  • Communicate account priorities, forecasts, risks, and opportunities clearly to internal stakeholders to support coordinated decisions and execution.
  • Monitor account performance, market trends, and competitive activity to identify growth opportunities and inform sales strategies.

Benefits

  • Competitive salary based on experience plus bonus potential.
  • Medical, dental, vision, and life insurance plans available.
  • Paid time off and sick leave.
  • Employee discounts on products, subject to limitations and restrictions.
  • 401(k) and profit-sharing programs.
  • Exciting work environment.
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