Director of Sales

Highgate Hotels•New York, NY

About The Position

The Director of Sales leads and drives top-line revenue strategy for traditional sales segments, including group, volume transient, and catering. The role monitors market trends, market share movement, and the competitive hotel environment, and directs the property sales teams for rooms and catering to meet or exceed budgeted revenues. The Director of Sales also acts as the hotel’s voice of the customer and communicates key issues and concerns across the organization. The position requires interpreting hotel and market reporting, including Smith Travel Research data, financial P&L, sales mix, forecasts, group pace and position, and other traditional hotel reports. The Director of Sales develops segment and account strategies, sales deployment plans, market assignments, sales goals, production goals, and activity and travel schedules. This role works collaboratively with revenue management and communicates market trends, demand generators, supply and demand, and economic factors affecting hotel performance.

Requirements

  • At least 3 years of experience as a sales leader, with prior hotel sales experience.
  • Experience dealing with and communicating with ownership groups and asset management.
  • Proficiency managing and using sales automation systems (DELPHI) and PMS systems.
  • Excellent communication and presentation skills.
  • Strong interpersonal skills and ability to work in a team environment.
  • Proficiency in MS Office, including Word, Excel, and PowerPoint.
  • Ability to multitask and prioritize departmental functions to meet deadlines.

Nice To Haves

  • Bachelor’s degree.
  • Experience working collaboratively with revenue management.
  • Well-rounded knowledge of all market segments and channel sources, and ability to develop a strategic plan for each.

Responsibilities

  • Lead and drive top-line revenue for traditional sales segments, including group, volume transient, and catering.
  • Assess and react to market trends, market share, and the competitive hotel environment.
  • Act as the hotel’s voice of the customer and communicate key issues and concerns at all levels of the organization.
  • Use Smith Travel Research data, financial P&L, sales mix, forecasting, group pace and position, and other traditional hotel reporting.
  • Understand and communicate market trends, demand generators, supply and demand, and economic factors affecting hotel performance.
  • Conduct competitive set reviews and SWOT analyses, and monitor new supply.
  • Understand geographic sources and develop plans to penetrate primary markets.
  • Develop and implement key segment strategies and manage existing and target key accounts.
  • Design sales deployment schemes and market assignments.
  • Develop sales goals to achieve budget and market share targets.
  • Manage group pace measurement and set sales production goals.
  • Manage sales activity and travel schedules.
  • Direct, lead, train, motivate, and drive the direct sales team, fostering a cooperative and competitive team spirit and winning attitude.
  • Prioritize departmental functions and multitask to meet deadlines.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Short-term and long-term disability insurance
  • 401(k) Retirement Plan with employer matching contributions
  • Paid holidays
  • Paid vacation
  • Paid sick leave in accordance with applicable law
  • Employee assistance program (EAP)
  • Educational opportunities and tuition reimbursement
  • Paid jury duty leave, personal leave, medical leave, and military leave in accordance with applicable law
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