Director Of Sales - Kswo

Gray Media • Lawton, OK

14d

About The Position

Gray Media is seeking a hands-on Director of Sales to lead revenue strategy and sales operations for KSWO in Lawton, Oklahoma, and KAUZ in Wichita Falls, Texas. The role leads local sales across broadcast, digital, and emerging platforms, with responsibility for local direct business, new business development, multi-platform solutions, and advertising revenue. The Director of Sales is expected to build and develop a high-performing team, support client results and return on investment, and drive sustainable growth. The position also provides oversight of sales processes, systems, and forecasting, and works with station and corporate teams to align strategy and execution.

Gray Media is a multimedia company headquartered in Atlanta, Georgia, and describes itself as the nation's largest owner of top-rated local television stations and digital assets. KAUZ and KSWO have served their community for over 70 years. The Lawton-Wichita Falls region is described as offering affordable living, outdoor recreation, and proximity to Oklahoma City and the Dallas–Fort Worth metroplex.

Requirements

• At least 5 years of local media sales experience.
• At least 3 years of sales leadership or management experience.
• Demonstrated success in strategic planning and revenue growth.
• Organized, with acute attention to detail and follow-through.
• Strong computer skills.
• Excellent time-management skills.
• Ability to present, negotiate, close deals, and build long-term relationships.
• Must meet Gray Media driving requirements and hold a valid driver's license.

Nice To Haves

• Experience selling across broadcast and digital platforms.
• Experience with Wide Orbit, Matrix, and Microsoft Office products.
• College degree.

Responsibilities

• Lead local sales strategy across broadcast, digital, and emerging platforms.
• Recruit, coach, and develop a motivated, high-performing sales team.
• Drive new local direct business and identify growth opportunities.
• Oversee advertising revenue, with a focus on client return on investment and long-term growth.
• Support the expansion and adoption of new products and capabilities.
• Provide structure and oversight for sales systems, processes, and forecasting.
• Set clear expectations and goals, and establish accountability across the team.
• Foster a collaborative, positive, urgent, and results-oriented team culture.
• Partner with station and corporate teams to align strategy and execution.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed