Director of Sales

Erickson Senior LivingRichmond, VA
Onsite

About The Position

Do you want to help people live better lives? So do we. In fact, it’s our company’s mission. We spend our days talking to seniors about how they can make the most of their retirement. We learn about their hopes, fears, passions, and dreams and help them secure a lifestyle that supports their very best life. Erickson Senior Living is positioned to grow the number of communities it manages and owns in the next five years. This growth requires us to hire sales leadership positions to help us drive our sales efforts and strategies. We are hiring a Director of Sales who will be responsible for managing the people, processes, and programs of the community sales office. This effort includes establishing specific, measurable sales goals for appointments, event attendance, Priority List deposits, reservations, and settlements and the processes for achieving these objectives.

Requirements

  • Minimum of 4 years of sales and marketing experience required.
  • Minimum of 2 years of leadership and management experience required.
  • Experience in customer mapping, creating positive and motivating customer experiences through sales events and other interactions.
  • Proven leadership and team management experience.
  • Please note that specific state regulations and requirements may be applicable. These regulations take precedence over the requirements outlined in the job description.

Responsibilities

  • Develop and implement specific, measurable sales strategies that address specific customer preferences and priorities.
  • Communicate the sales and marketing goals and strategies to the key stakeholders throughout the company, emphasizing the importance of creating a positive customer experience that inspires them to want to move to the campus.
  • Implement Advertising strategies and messages into the sales process and sales team messaging.
  • Create and maintain a robust retention program for a “waiting list” of prospective residents, with specific, measurable outcomes.
  • Manage the budget, expenses, absorption targets, and finances for the sales department; understand the community revenue goals and the marketing investments required to achieve these objectives.
  • Remain informed about the local real estate market, the customer profile, other “competitor” communities, industry trends, customer trends, etc.

Benefits

  • A culture of diversity, inclusion, equity and belonging, which builds on our mission, vision and values
  • Medical, dental and vision packages, including an annual reimbursement for qualified wellness expenses, personal health coaching and telemedicine options
  • PTO Plans, PLUS company paid volunteer hours for eligible team members, in accordance with applicable state law
  • 401k for all team members 18 and over with a company 3% match
  • Onsite medical centers, providing wellness visits and sick care for all team members over 18 years of age
  • Education assistance, certification reimbursement and access to over 6,000 courses through our online learning library, designed to enhance your current skills and build new ones
  • A "career for life" approach to professional and personal development for our greatest asset; our team members
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