Director of Sales

Grand View Lodge•Nisswa, MN
•$120,000 - $140,000•Onsite

About The Position

Grand View Lodge is looking for a strategic, relationship-driven Director of Sales to lead the resort's full-time sales function. You'll guide sales across leisure, group, conference, wedding, catering, and business travel markets, develop a capable team, and strengthen revenue in peak and off-peak seasons. Working with resort leaders and corporate marketing, you'll turn client relationships and market insight into results across the full resort experience. For over 100 years, Cote Hospitality has crafted transformative guest experiences across world-class resorts and camps. At Grand View Lodge, that means exceptional wellness woven into a full resort lifestyle, golf, dining, events, and more, all grounded in our CoteCares culture of belonging, respect, and shared purpose. We're invested in your growth here: this role comes with real opportunity to grow your career across the entire Cote Hospitality organization.

Requirements

  • 7–10 years of sales or marketing leadership experience in a resort, hospitality, or closely related business.
  • A bachelor's degree in hospitality sales or a related field.
  • Proven success developing sales teams, building key accounts, and achieving revenue goals.
  • Sound judgment in forecasting, budgeting, pricing recommendations, and cost management.
  • Strong interpersonal and written and verbal communication skills, with discretion when handling confidential information.
  • Familiarity with CRM tools and proficiency with Microsoft Office applications.

Nice To Haves

  • An MBA in sales or marketing is preferred.
  • Experience supporting multiple properties in different markets is beneficial.

Responsibilities

  • Lead sales across leisure, transient, business travel, group, conference, wedding, and catering markets in peak and off-peak seasons.
  • Develop and execute strategies for rooms, banquets, catering, and meeting-space revenue with revenue and operating leaders.
  • Recruit, coach, and manage sales and conference services teams; set clear goals, expectations, and accountability.
  • Build key-account relationships, pursue new opportunities, and guide solicitation, booking, and client follow-through.
  • Set annual sales quotas and volume projections, recommend pricing and rates, and evaluate field sales action plans.
  • Forecast sales, prepare budgets, analyze variances, and monitor costs to support resort profitability.
  • Ensure proposals, bookings, and conference service handoffs meet client expectations and revenue goals.
  • Resolve group and attendee concerns involving billing, reservations, or service with the responsible teams.
  • Share sales and market insights with corporate marketing to inform brand, digital, social media, and distribution initiatives.
  • Cross-promote other Cote Hospitality properties when they fit client needs and business opportunities.
  • Perform other duties as assigned.

Benefits

  • Opportunity to grow your career across the entire Cote Hospitality organization.
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