Director of Sales - California

Frontier Technology LLC dba MicroAgeCalifornia, CA
$220,000 - $320,000Hybrid

About The Position

MicroAge is seeking a dynamic and results-driven Regional Director of Sales to lead our sales operations across the Southern California Region. This strategic leadership role is responsible for driving revenue growth, expanding market presence, and managing a high-performing sales team. The ideal candidate is someone who thrives in a fast-paced environment, is passionate about building strong client relationships, and excels at developing sales talent. Candidates must reside in the Greater Los Angeles or SoCal Region, as this role requires regular travel throughout the region.

Requirements

  • Proven success selling IT solutions: cloud services, managed services, cybersecurity, infrastructure, SaaS, and networking.
  • Experience with major technology vendors (e.g., Cisco, HPE, Dell, Microsoft, VMware, Palo Alto Networks).
  • Strong leadership in hiring, onboarding, and developing regional sales teams.
  • Expertise in pipeline management, forecasting, and achieving regional quotas.
  • Ability to build trusted relationships with mid-market and enterprise clients, including C-level stakeholders.
  • Experience expanding VAR/MSP ecosystems through strategic partnerships.
  • Strong business acumen and ability to align sales strategy with company objectives.
  • Skilled in negotiating complex contracts, licensing agreements, and SLAs.
  • 10+ years of IT sales experience, with 5+ years in leadership roles managing regional teams.
  • Proven success in VAR, MSP, or SI (Systems Integrator) environments.
  • Experience with recurring revenue models (MSP bundles, NaaS, XaaS).
  • Deep understanding of modern IT architectures (cloud, cybersecurity, SASE, SD-WAN).
  • History of quota overachievement and double-digit revenue growth.

Nice To Haves

  • Familiarity with key industry verticals (healthcare, finance, education, manufacturing) is a plus.
  • Experience leading local marketing and partner-led events to drive pipeline and brand awareness.

Responsibilities

  • Lead and grow a regional sales territory across the West.
  • Manage and mentor a high-performing sales team to meet revenue, gross profit, and strategic goals.
  • Act as an Account Executive (“player/coach”) until initial revenue targets are achieved.
  • Develop go-to-market playbooks and coaching frameworks to help RAMs grow their book of business.
  • Collaborate with marketing and vendor alliances to activate regional campaigns and events.

Benefits

  • Comprehensive health, dental, vision, and 401(k) plans
  • Company-paid life insurance, long-term disability, and parental leave
  • Quarterly company contribution to Health Savings Account (HSA)
  • Flexible hybrid work schedule
  • Frequent performance recognition awards
  • Paid Time Off (PTO) and Paid Holidays
  • Associate Referral Bonus
  • Military Differential Pay for Active Military Associates
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