Director of Sales

Forum Communications CompanyMinot, ND
$130,000 - $180,000Hybrid

About The Position

KBMY-TV is seeking a Director of Sales for its CBS and ABC affiliated stations in Bismarck/Minot, North Dakota. The Sales Director is a strategic and results-driven leader responsible for driving revenue growth across all broadcast platforms. This role oversees the development and execution of innovative sales strategies, leads and mentors a high-performing sales team, and cultivates strong relationships with local and regional advertisers. The Sales Director leverages data, market insights, and analytics to maximize revenue opportunities. As a key member of the leadership team, this individual collaborates cross-functionally to align sales initiatives with overall business objectives while fostering a culture of accountability, creativity, and continuous growth.

Requirements

  • Previous experience developing and leading a sales team strongly preferred.
  • Proven track record of effective business development and account management, with a customer focused approach to sales and service.
  • Excellent communication and technological skills.
  • Highly motivated and organized.
  • Flexibility to travel, as necessary, to regional sales territories to develop and maintain strong and effective advertising relationships.
  • Must possess a valid driver’s license and a driving record that is insurable by the company.
  • Must carry an acceptable level of vehicle insurance as required by the company.

Nice To Haves

  • Education in sales, advertising, marketing, communication and/or public relations; previous working experience may be considered in lieu of formal education.

Responsibilities

  • Work directly with the Region Manager to lead a team of local Account Executives in broadcast and digital sales.
  • Maintain, develop, and expand a local sales list.
  • Initiate and fully participate in all special promotions, packages, and new projects.
  • Proactively seek out new business clients and prospects, both on individual sales list and with the sales team.
  • Develop and execute go-to-market sales strategies and tactics that result in exceeding personal and company revenue targets.
  • Set targets, monitor performance, and provide insights to drive sales growth.
  • Hire and lead new sales team members with the help of the General Sales Manager.
  • Own the training process for existing and new hire local sales team members.
  • Motivate, mentor, and support sales team Account Executives.
  • Maintain the highest level of integrity and customer service in all business activities.
  • Diligently monitor active orders for correct copy, correct programming, and equitable rotation of spots to ensure the fewest number of credits necessary are needed.
  • Establish and develop digital sales specialties within the existing sales team.

Benefits

  • Health, dental, and vision packages
  • Paid maternity and parental leave
  • Company-paid short-term disability and life insurance
  • Additional options for critical illness, accident, and hospital indemnity coverage
  • Retirement benefits with company match
  • Generous PTO and paid volunteer hours
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