Director of Sales

Pyramid Global Hospitality•Miami, FL

About The Position

THesis Hotel Miami is seeking a dynamic, entrepreneurial Director of Sales to lead the hotel’s sales strategy and drive top-line revenue, market share, and profitable growth across corporate, group, transient, catering, business travel, and leisure segments. The role is based at the 245-room hotel in Coral Gables, Florida, directly across from the University of Miami. Reporting directly to the General Manager and working closely with Pyramid Global Hospitality’s commercial leadership, the Director of Sales will combine strategic leadership with hands-on selling. The role focuses on generating new demand, building market relationships, developing the University of Miami opportunity, positioning the hotel’s lifestyle, food and beverage, and social experiences, and securing business that supports a diverse and profitable revenue mix. The Director of Sales will lead and develop the sales team, collaborate with Revenue Management, Marketing, Operations, and Food & Beverage, and oversee forecasting, pipeline management, account production, market intelligence, and sales performance. The position represents the hotel throughout the Miami and Coral Gables business communities and helps shape the hotel’s commercial strategy and future growth.

Requirements

Strong hotel sales experience.
A proven record of driving corporate and group revenue.
Excellent account management and negotiation skills.
Deep understanding of the South Florida market.
Entrepreneurial mindset and motivation to achieve ambitious revenue goals.

Nice To Haves

Experience and relationships in Miami and Coral Gables.
Experience and relationships in higher education, healthcare, corporate travel, meetings and events, sports, entertainment, and lifestyle hospitality.

Responsibilities

Develop and execute a sales strategy focused on revenue growth, market share, profitability, new demand generators, and untapped opportunities.
Represent the hotel in the market and build relationships with corporate decision makers, meeting planners, travel managers, universities, healthcare organizations, entertainment and sports partners, associations, and local businesses.
Develop business connected to the University of Miami, including university departments, athletics, academics, alumni, visiting families, events, conferences, and university partners.
Generate new opportunities through proactive outreach, networking, sales calls, market visits, industry events, and other business-development activities.
Position THesis as a lifestyle destination combining hospitality, food and beverage, social experiences, and Miami culture.
Work with culinary and Food & Beverage teams to use the hotel’s restaurant, bar, events, and social experiences to attract groups, corporate clients, celebrations, and local partnerships.
Identify and secure high-value corporate accounts, group opportunities, meetings, university demand, sports business, social business, associations, government, and SMERF business.
Build strategic relationships across Coral Gables, Miami, and South Florida to generate room nights, events, dining demand, brand awareness, and repeat business.
Lead, coach, inspire, and hold the sales team accountable while fostering urgency, creativity, collaboration, and results.
Partner with Revenue Management, Marketing, Operations, and Food & Beverage to align pricing, positioning, need periods, promotions, programming, and sales strategy.
Manage forecasting, pace, account production, pipeline, market intelligence, and sales performance, and use insights to take action.
Evaluate business for its value to the hotel and understand the impact of sales decisions on profitability.
Represent the hotel in local business communities, tourism organizations, industry associations, networking events, and strategic partnerships.