Director of Sales

Spooky Nook Sports Inc • Manheim, PA

17h

About The Position

The Director of Sales leads the overall sales efforts for meetings, banquets, events, and group room nights by actively soliciting identified target markets within established revenue management guidelines. The role develops and implements strategies to generate business, manages group room forecasts and blocks, and supports revenue goals for the hotel and sports complex.

The Director leads the sales team, including hiring and onboarding team members, setting expectations, and monitoring goals. The position also represents the hotel and complex to clients, meeting planners, community and tourism organizations, and industry contacts. It includes contributing to budgeting and forecasting, maintaining knowledge of competing properties and local attractions, and staying current on industry trends.

The position works in a semi-quiet office within an upbeat, high-energy sports and event complex with heavy foot traffic and frequent large crowds. The work schedule may fluctuate and include evenings, weekends, and holidays. The role involves regular movement around the work area, sitting and standing, and occasional lifting, pushing, pulling, lowering, or moving of up to 30 pounds.

Requirements

• At least five years of related hotel sales experience.
• At least 18 years of age.
• Dependable transportation to and from work.
• Valid driver's license.
• Fluent knowledge of English, including the ability to read and interpret written information and speak and understand verbal communication.
• Availability to work a flexible schedule that may include evenings, weekends, and holidays as needed.
• Authorized to work in the United States.
• High-level interpersonal skills and ability to deal effectively with the public, serving as a liaison to high-profile community members and the tourism industry.
• High dependability and a history of consistent attendance and punctuality.
• Integrity, initiative, a collaborative approach, and a positive, kind manner toward guests and teammates.

Nice To Haves

• Bachelor’s degree in Sales, Business, Marketing, Hospitality, or a related field preferred.

Responsibilities

• Achieve room night, catering, rental, and revenue sales goals through sales calls, marketing tools, and site visits.
• Lead the sales team by creating and implementing strategies to generate business in the meetings, events, and banquet markets.
• Identify and solicit primary regional, state, and national markets and organizations for meetings, events, and room nights.
• Conduct hotel and sports complex presentations for meeting planners and planning committees to secure bookings.
• Greet clients arriving onsite for events and serve as an elevated point of contact during events.
• Attend relevant trade and sports market shows; evaluate, select, and prepare strategic objectives for trade show participation and execution.
• Hire and onboard new sales team members, review expectations, and create and monitor goals.
• Develop and maintain working knowledge of competing properties and attractions available in Lancaster County.
• Work with local CVBs by responding weekly to requests for meeting and convention leads and participating in appropriate CVB-coordinated activities.
• Represent the hotel and complex at industry and networking events when appropriate.
• Assist with annual budget preparation and monthly forecasting.
• Manage the hotel group room forecast, group limits, room pickup, and rate adherence.
• Execute contracts for group bookings within established guidelines.
• Oversee group room pickup and manage group blocks to maximize occupancy and revenue.
• Stay informed of industry trends and developments through research, networking, and attending industry events.
• Perform other duties as assigned.

Benefits

• Free family membership to the 80,000+ sq. ft. fitness center, including group fitness classes.
• Affordable and comprehensive medical, dental, and vision benefits.
• Competitive PTO package.
• Paid holidays.
• 401(k) program.
• 35% discount on food and beverage purchases, including the Forklift and Palate restaurant.
• 35% discount on Nook apparel.
• Free childcare in three-hour increments.
• Discounts on academy team programs, personal training, event space rental, and more.
• Local business discounts.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed