Director of Provider Onboarding

Nourish•New York, NY
•Hybrid

About The Position

Nourish is hiring a Director of Provider Onboarding to lead provider activation end-to-end, from signed offer through a provider’s first patient. The role owns the onboarding function’s strategy, team, operating model, and supporting systems. It will optimize onboarding for Registered Dietitians, where activation has remained relatively flat, and establish new onboarding approaches from the ground up for Medical and Therapy providers as Nourish expands its virtual metabolic health clinic. The Director will manage and grow a team of Provider Onboarding Associates and collaborate closely with Provider Recruiting, Provider Strategy, Provider Enablement, Credentialing, People, and Product. The role reports to the VP of Provider Growth. It is full-time and open to NYC-based candidates only, with an expectation of working in person three to four days per week and some remote flexibility. The office is in Gramercy.

Requirements

  • At least 8 years of experience.
  • Experience owning a critical funnel metric end-to-end and structurally improving key funnel metrics.
  • Prior team leadership experience and strong people-management skills, including driving teams to high performance and holding people accountable to targets.
  • Results-driven and metrics-oriented approach.
  • Strong systems and automation instincts, including judgment about which human touchpoints to automate and which to preserve for a positive provider experience.
  • Comfort with cohort analysis, caseload modeling, and building an ROI case for headcount.
  • High standards for provider experience and interest in making Nourish a great place for providers to work.
  • Comfort with ambiguity and overcoming roadblocks to achieve outcomes.
  • Must be based in NYC and able to work in person three to four days per week, with some remote flexibility.

Nice To Haves

  • Experience in a marketplace, provider network, or high-growth startup environment.

Responsibilities

  • Set the strategy and vision for provider activation across provider types and lead the team in executing it.
  • Identify where providers stall between signing an offer and seeing their first patient, and develop processes and systems to improve activation metrics over time.
  • Hire and ramp Provider Onboarding Associates, and establish performance expectations, coaching cadence, and accountability structures.
  • Design the operating model and use CRM, sequencing, and learning management system (LMS) tools to automate low-value touchpoints.
  • Build onboarding motions from scratch for Medical and Therapy providers, determining which infrastructure should be shared and which should be provider-type specific.
  • Develop capacity, headcount, and investment plans to improve activation in 2027 and beyond.
  • Partner with Product, Recruiting, and Provider Strategy to create thoughtful handoffs and a strong provider experience that increases provider supply and NPS.
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