Director of Production

Nutrafol

1d•$160,000 - $170,000•Remote

About The Position

Nutrafol is seeking a Director of Production to lead how its in-house Creative team produces photography, video, and other content across brand campaigns, performance marketing, social, e-commerce, and retail. This is initially a senior individual contributor role with no direct reports. The Director will lead through external production partners and close collaboration with in-house creatives, build the production function from the ground up, establish standards, and help shape its future growth. The role owns production from brief through final asset delivery, including scoping, bidding, pre-production, on-set leadership, post-production, budgets, schedules, and partner management. It also establishes production calendars and repeatable workflows, improves production efficiency, adopts useful new tools, manages rights and compliance, and ensures finished assets are organized in the company’s DAM. The Director partners with creative, growth, social, e-commerce, retail, product marketing, Legal, and Procurement teams to align production with creative intent, business needs, costs, and timing.

Requirements

10+ years of production experience, including at least 3 years at a senior producer, head of production, or director level.
Experience working at an in-house brand team, creative agency, or production company; a mix is preferred.
Track record producing large-scale photo and video campaigns and high-volume content for performance and social channels.
Strong budget management skills, including ownership of a multimillion-dollar annual production budget.
Deep network of production partners, crew, and talent, with the judgment to match partners to projects.
Working knowledge of talent contracts, usage rights, union rules, and production insurance.
Experience establishing production processes and systems where none existed.
Clear, calm communication with creatives, executives, and vendors, particularly when plans change on set.
Ability to lead through influence and get work done without direct reports.

Nice To Haves

Experience in beauty, wellness, CPG, or another regulated category where claims and before-and-after imagery require legal review.
Experience building or running an in-house studio.
Familiarity with project management and DAM tools such as Airtable, Asana, Monday, Bynder, or Frame.io.
Experience growing a production team over time.

Responsibilities

Lead production for photo, video, and content shoots across brand, performance marketing, social, e-commerce, and retail.
Manage projects from brief through delivery, including scoping, bidding, pre-production, on-set leadership, post-production, and final asset handoff.
Produce key shoots and ensure other shoots have an appropriate producer.
Build and manage the annual production budget and project budgets; track actual spending and report to the SVP, Creative.
Find, vet, and manage production companies, agencies, directors, photographers, editors, post-production houses, and freelance crew.
Run bids, negotiate rates and contracts, and manage production costs while maintaining quality.
Work with Legal and Procurement on statements of work, vendor agreements, and payments.
Design and manage the production calendar across creative work, balancing business needs and team capacity.
Create repeatable workflows, templates, and best practices, including production books, call sheets, approval steps, and delivery specifications.
Identify ways to produce content more efficiently, including multi-channel shoots, modular content systems, and in-house studio capabilities.
Evaluate and adopt useful tools, including AI-assisted production and post-production workflows.
Manage talent, model, and influencer usage rights, releases, renewals, and records of asset usage terms.
Ensure productions comply with applicable union rules, location permits, insurance requirements, and on-set safety standards.
Partner with Legal and Regulatory early to ensure claims, testimonials, and before-and-after content meet health and wellness brand standards.
Oversee organization, labeling, and storage of finished assets in the DAM.
Collaborate with Creative Directors, Art Directors, Designers, Copywriters, and Brand teams to support creative intent.
Partner with Growth, Social, E-commerce, Retail, and Product Marketing to understand asset needs and timelines.
Provide production feasibility, cost, and timing input during concept development.