Director of Product Marketing – Genius (Small Business & Retail)
About The Position
As Director of Product Marketing for Genius, our fast-growing point of sale (POS) business, you will shape how small businesses discover, adopt and succeed with our solutions. You will work alongside product, sales, marketing and commercialization teams to bring innovation to market and unlock growth across key segments. You will join a high-energy, global team that thrives on curiosity, collaboration and results. Here, your ideas move quickly from concept to impact, and your leadership influences how we win in one of the most dynamic areas of the payments industry. In this role, you’ll define how Genius shows up in the market, accelerate adoption across growing segments and lead the strategies that drive revenue growth. You will build and scale product marketing excellence, empower teams to win and play a key role in shaping how small businesses experience the future of commerce.
Requirements
- 8+ years of experience in product marketing, with a strong track record of driving go-to-market success and product growth
- Proven success launching and scaling products within multinational or global organizations
- Deep understanding of the retail industry and point of sale ecosystems
- Strong commercial mindset with the ability to translate market insights into growth strategies and measurable outcomes
- Experience leading cross-functional initiatives and influencing senior stakeholders across product, sales and marketing
- Analytical thinking and financial acumen, with the ability to size markets and prioritize opportunities effectively
- A collaborative, ownership-driven mindset with the confidence to lead, challenge and create impact
- Must be authorized to work in the United States without the need for current or future sponsorship.
Responsibilities
- Shape and scale the go-to-market strategy for Genius, driving product adoption, revenue growth and market share across priority customer segments
- Lead and grow a high-performing team of product marketers, creating a culture of ownership, innovation and continuous development
- Define differentiated product positioning and messaging that clearly communicates value and wins in competitive markets
- Orchestrate product launches that deliver measurable impact, from awareness through to product usage and commercial success
- Build segmentation frameworks that unlock new growth opportunities, using data to identify high-potential markets and expansion paths
- Turn market, customer and competitive insights into clear strategies that influence product direction and business outcomes
- Enable sales teams to win by creating impactful tools, narratives and experiences that strengthen the buyer journey and accelerate deal success
- Track and optimize performance, using insights such as win rates and adoption metrics to continuously improve strategy and deliver results
Benefits
- A competitive salary and benefits package that recognizes your contribution
- Opportunities to grow your skills and build your career within a global business
- Access to learning, development and on-the-job experiences that expand your expertise
- A supportive, inclusive team environment where your ideas and input matter
- Time to give back through community and charity initiatives
- A global employee assistance programme to support your wellbeing
- Recognition through a global platform that celebrates your achievements
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
