Director of Enterprise Marketing

Weyerhaeuser•Seattle, WA

2d•Hybrid

About The Position

This position will be based at our Seattle Headquarters and report to the vice president of enterprise marketing & communications. The role will operate under our hybrid Flexible Work Policy, which requires employees to be in the office Tuesday, Wednesday and Thursday and allows for remote work on Monday and Friday. We sustainably manage forests and manufacture products that are essential to everyday life. We’re serious about safety, driven to achieve excellence, and proud of what we do. With multiple business lines and locations across North America, we offer a range of exciting career opportunities for smart, talented people who are passionate about making a difference. We know you have a choice in your career. We want you to choose us. YOU ARE… a versatile and dynamic senior marketing leader with significant experience partnering with business leaders to activate customers and drive growth. You’re an expert at working across the marketing spectrum, from brand awareness campaigns and new-product launches to customer research and day-to-day seller support. You are confident developing and leading companywide strategy, and you are a highly organized and resourceful leader who excels at building cohesive and energized teams. You bring a deep and diverse skillset of business, creative and analytical savvy, and you have a keen eye for how to optimize the look, feel and effectiveness of all the content and collateral we create. You are skilled at planning and executing multi-channel campaigns and using data to iterate and continually improve results over time, and you have a relentless drive to understand the needs and motivations of our customers. Above all, you’re excited about the prospect of mastering our company story and helping us build on the best brand and product portfolio in the industry. WE ARE… a newly integrated enterprise marketing & communications crew looking for a talented leader to elevate our marketing strategy and execution. We’re dedicated professionals who love what we do and the company we do it for. We work together to tackle complex challenges and strive for excellence in everything we do. We are equal parts creativity, precision, adaptability and drive, and we strive to have fun every day. We focus on solving problems rather than finding them, and we try to listen more than we talk. We’re looking for someone who can step in and help us accelerate business growth across new products and markets. Are you that person?

Requirements

Demonstrated experience setting and executing marketing strategy, from planning and market research through campaign development, delivery, analytics and ROI measurement.
Strong writing and editing skills, and an eye for effective copy, storytelling and design.
High emotional intelligence and leadership acumen to build a cohesive and motivated marketing team.
Deep proficiency with a variety of data-driven digital marketing methods, including AI marketing, SEM, email marketing, marketing automation, and social media marketing.
Proven success leading cross-functional teams and complex, multi-channel marketing initiatives.
Superior organizational and project management skills, including demonstrated experience managing timelines and resources for complex, multi-channel campaigns.
Ability to build successful relationships at multiple levels of the organization — from sales teams to senior leaders — by listening, providing expert counsel and delivering results.
At least 10 years of broad-based marketing experience (in a B2B or corporate environment preferred, but not required) , including at least 3 years leading a team .
Bachelor’s degree (communications or marketing degree preferred) or equivalent experience.
All applicants must submit a resume and cover letter to be considered for this role.

Responsibilities

Build and lead a high-performance marketing team focused on elevating our brand, driving business results and supporting long-term growth initiatives across the company.
Work with your team to develop and implement successful marketing strategies that support commercialization and go-to-market priorities for all Weyerhaeuser businesses.
Identify opportunities where marketing can most effectively influence the customer journey, and establish the right campaign approach to reach and activate priority audiences.
Lead execution of marketing campaigns and core activities — from market research and branded storytelling to customer engagement through trade shows and digital campaigns — and ensure strong coordination across channels and teams.
Establish key performance analytics, set targets and track progress toward goals.
Oversee strategy and operation of Weyerhaeuser’s website and social media platforms, including potential upgrades to system tools & resources.
Collaborate closely with business leaders, sales professionals, product teams and other partners across the company to ensure alignment and consistency across all activities.
Lead the coordination of content calendars across the enterprise to align messaging and increase the impact of campaigns and initiatives.

Benefits

medical, dental, vision, short and long-term disability, and life insurance
pre-tax Health Savings Account option which includes a company contribution
voluntary Long-Term Care and Employee Assistance Programs
personal volunteerism
diversity networks
mentoring
training and development opportunities
company’s 401k plan, which includes a paid company match in addition to our contribution equal to 5% of your eligible pay
3-weeks of paid vacation to use during your first year of employment
vacation accrual for future use after six months of employment
eleven paid holidays per year, providing a total of 88 holiday hours