Director of Customer Development

BEECH-NUT NUTRITION COMPANY•Amsterdam, NY

9h•Hybrid

About The Position

The Director of Customer and Channel Development is a strategic leadership role responsible for driving revenue growth, expanding market share, developing channel strategies and enhancing long-term customer relationships. This individual will lead members of the sales team including Trade Marketing, Category Management and Customer Operations. The key responsibilities will include developing and executing customer development strategies and collaborating cross-functionally to ensure alignment on key business objectives. The role requires a dynamic leader with a strong commercial mindset, deep customer insight, extensive category management understanding and a passion for building high-performing teams. Lead and mentor a team while fostering a culture of collaboration, accountability, and continuous improvement.

Requirements

Bachelor’s Degree in Business, Marketing, or related field/experience; MBA preferred
10+ years of progressive experience in sales leadership, preferably in CPG / FMCG industry
Proven track record of exceeding sales targets and driving customer growth and retention strategies
Experience with CRM systems and data-driven decision-making
Strong analytical, negotiation, communication and interpersonal skills
Proven leadership with ability to lead cross-functional teams and manage complex projects
Deciding and Initiating Action: You can make timely decisions while weighing risks. You act without being prompted and take responsibility for projects, people, and mistakes.
Leading and Supervising: You provide others with clear direction, set behavioral guidelines, delegate work appropriately, empower others and generate energy and enthusiasm, among others. You provide clear feedback on performance and take timely action when goals are not being met. You are an effective coach to others on new tasks and development areas.
Persuading and Influencing: You make a strong personal impression on others. You gain clear agreement and commitment from others by persuading, convincing and negotiating. You are able to change the opinions of others and close discussions with firm agreement on all sides.
Adapting and Responding to Change: You can adapt your own behavior to meet the needs of different people and circumstances. You accept new ideas and change initiatives and show respect and sensitivity towards others. You remain effective even in the face of uncertainty.

Nice To Haves

MBA preferred

Responsibilities

Work with VP of Sales to develop and implement sales strategies to achieve revenue targets and business growth.
Lead, coach, and manage their team to drive performance and accountability.
Analyze market trends, customer needs, and competitive landscape to identify opportunities and strategies.
Optimize trade spend and promotional ROI
Identify growth opportunities within existing accounts and new channels
Build and maintain strong relationships with key customers and strategic partners.
Develop customer and channel segmentation strategies and personalized engagement plans.
Collaborate with marketing and product teams to enhance customer experience to ensure their needs are met and exceeded to build loyalty.
Monitor sales KPIs and provide regular reporting and communication to senior leadership.
Forecast sales performance and manage all financial budgets effectively.
Identify and resolve performance gaps through training, tools, and process improvements.
Partner with Sales team, Operations, Finance, and Marketing to ensure seamless execution of all channel and sales initiatives.
Represent the voice of the customer in internal planning and decision-making
Drive innovation in customer engagement and sales enablement practices.