DIRECTOR OF CREATIVE SERVICES

Fort Worth Transportation Authority • Fort Worth, TX

6h

About The Position

Trinity Metro is hiring an accomplished, hands-on creative leader to elevate the quality of its visual communications, develop creative talent, introduce innovative ideas, and ensure work is delivered with precision, accountability, and operational discipline. The Director leads the conceptualization, design, and production of creative materials for marketing campaigns, communications, service changes, special events, and other initiatives, while personally producing sophisticated work across print, digital, environmental, and other media.

The role guides Trinity Metro’s creative direction, team development, Creative Services operations, and brand stewardship. It oversees project planning, resources, schedules, budgets, vendors, reviews, and approvals, and leads the production and implementation of customer-facing service-change materials. The Director collaborates with MarCom leadership and teams across the agency to translate organizational priorities into effective creative work and applies emerging practices and technologies to strengthen creative capabilities and production efficiency.

Requirements

• Bachelor’s degree in graphic design, visual communications, advertising, or a related field; any combination of experience, training, and/or education that provides the required knowledge, skills, and abilities may substitute for the required education.
• Minimum of seven years of progressively responsible professional experience in graphic design, creative direction, or creative services.
• Demonstrated experience leading and developing creative teams, including coaching, performance management, directing creative projects, and managing production workflows.
• Experience producing creative materials across print, digital, and environmental applications.
• Experience managing creative budgets, external vendors, and production schedules.
• Professional portfolio demonstrating exceptional creative execution, conceptual thinking, technical proficiency, and versatility.

Nice To Haves

• Experience with website design or development projects, including user experience, accessibility, and digital brand consistency.

Responsibilities

• Lead the conceptualization, design, and execution of creative materials for marketing campaigns, communications, service changes, special events, and other initiatives.
• Personally develop and produce sophisticated creative work across print, digital, environmental, and other media.
• Translate strategic objectives and messaging into compelling visual solutions, contribute original ideas, and help shape Trinity Metro’s creative direction over the next two to five years.
• Lead, coach, and develop graphic design personnel by setting performance expectations, providing feedback, building capabilities, and holding the team accountable for quality and results.
• Guide creative projects from initial concept through execution, providing direction, constructive feedback, collaboration, and professional growth opportunities.
• Direct Creative Services operations, including project planning, resource allocation, production schedules, budgets, and vendor relationships.
• Develop realistic project timelines that account for creative development, reviews, revisions, approvals, production, and implementation.
• Anticipate project needs, adapt to shifting priorities, and manage competing demands to deliver projects on time, within budget, and to quality standards.
• Review and approve Creative Services deliverables before they proceed through departmental approval processes.
• Lead the creative production of customer-facing service-change materials, including route maps, schedules, on-demand zone maps, printed timetables, bus stop signage, and related communications.
• Coordinate with Planning, Operations, MarCom, and external mapping providers to obtain and verify information, manage revisions, and secure approvals.
• Oversee production and vendor coordination, address information gaps and dependencies, and ensure materials are ready for Planning-established service change implementation dates.
• Guide consistent application of Trinity Metro’s visual identity across agency communications, vehicles, facilities, and customer touchpoints.
• Maintain and evolve creative standards, design templates, and visual guidelines in alignment with organizational direction.
• Research and apply emerging creative trends, design practices, and technologies, including artificial intelligence and automation.
• Collaborate with the VP of MarCom, the directors of Marketing and Communications, digital content and social media teams, and other agency teams.
• Participate in planning discussions, anticipate creative needs, and present recommendations aligned with organizational objectives.

What This Job Offers

• Job Type: Full-time
• Career Level: Director