Director of Business Development

Meadow • San Francisco, CA

10d • $200,000 - $250,000 • Onsite

About The Position

Meadow is the modern payments platform for higher education that simplifies the entire student financial experience. We're transforming the $600 Billion higher education payments industry in the United States — building for universities what Shopify built for retail businesses, and bringing the entire student financial experience online. A strong outbound motion and top of the funnel engine are the lifeblood of Meadow’s revenue growth. We’re at an exciting inflection point: Our enterprise sales motion is working, demand is growing quickly, and we’re ready to scale the top-of-funnel engine that will power our next chapter. Today, our team is a talented group of 10 BDRs — currently managed by our COO — who have proven what’s possible, and are ready for dedicated leadership, structure, and a high-performance cadence. The team is already successful and has the potential to do so much more. We’re looking for a Director of Business Development who can take an established motion and level it up — coaching and developing SDR talent, increasing productivity across the team, leveraging tooling and partnering with Marketing to build the systems and processes that will consistently generate qualified pipeline for our AEs. If you’re energized by building a world-class Business Development Team and pipeline engine, and creating a high-output culture that directly fuels revenue growth, we’d love to meet you. About the Role Overview The Director of Business Development will play a fundamental role in building a world-class outbound pipeline generation engine at Meadow. Your mission is to level up the Business Development Team so that we can increase quotas as a lever — as opposed to always increasing team size — through a data-driven approach to coaching, a close examination of our current practices and messaging, and a willingness to build whatever is needed to ensure success.

Requirements

• Led 5-10 BDRs at a startup.
• Track record of success measurably improving per-SDR productivity metrics (e.g. # Meetings Booked, Conversion Rates, etc.).
• Analytical approach and opinions based on experience.
• Track record of success coaching and developing SDRs, helping them perform at a higher level through feedback and mentorship.
• Data-first operator.
• Built, maintained, and iterated on dashboards and systems that informed high-quality decision-making.
• Practical AI adopter. Use AI to increase BDR effectiveness, not for hype.

Responsibilities

• Lead and scale our outbound team (10 BDRs).
• Deliver significant hands-on coaching (e.g. Daily Call Reviews, 1:1s, Role Plays, Objection Handling, etc.).
• Build a high-performance culture rooted in clear expectations and accountability.
• Own outbound playbooks (e.g. Segmentation, ICP Targeting, Outreach Strategy, Talk Tracks, Qualification, Handoffs, Follow-Up Loops, etc.).
• Establish operating rhythms (e.g. Campaign Reviews, Enablement Sessions, etc.).
• Partner with Marketing to translate campaigns into meetings, and with AEs to ensure tight conversion and feedback loops.
• Define and manage KPI systems end-to-end (Activity → Conversations → Meetings → Qualified pipeline → Closed-Won Contribution).
• Build dashboards and reporting in HubSpot, and identify bottlenecks and drive targeted improvements.
• Forecast pipeline generation and capacity needs, including territory/segment planning and quota modeling.
• Drive adoption of modern tooling and workflows (e.g. Sequencing, Call Intelligence, Enrichment, Scoring, QA, etc.).
• Pilot AI-enabled strategies, like intelligent lead scoring, personalization at scale, call coaching workflows, etc.
• Continuously test and iterate on messaging, channels, sequences, and enablement content, then standardize what works.

Benefits

• Competitive Salary
• Competitive Equity
• 401(k) Retirement Savings Plan
• Subsidized Medical, Dental, and Vision Insurance (with HSA & FSA Plans Available)
• Flexible Paid Time Off
• Paid Company Holidays
• Paid Parental Leave
• 1-2 Onsites Per Year
• Membership in an Ambitious, Kind, No-Drama Team

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed