Director, Menu Architecture & Pricing Strategy
Wingstop•Dallas, TX
•Hybrid
About The Position
The Director, Menu Strategy & Pricing is a key member of the commercial team, unlocking growth and profitability through menu offering and strategic pricing. A great Director is a collaborative and energetic relationship-builder with sound commercial acumen and cultural competence. This leader operates with an ownership mindset, clear accountability, analytics and strategic thinking, and with a passion for growing the business.
Requirements
- 8-10+ years experience in pricing or menu management for hospitality brand
- Bachelor degree required
- AI toolset (Chat GPT, Claude, etc.)
- Excel and PowerPoint
- Strong interpersonal skills and ability to present and socialize recommendations with executive leadership team and franchisees, independently
Nice To Haves
- Graduate degree preferred (MBA or professional degree)
Responsibilities
- Developing pricing strategy and establish pricing guardrails and governance
- Establishing pricing for new products, bundles and LTOs
- Guiding price communication and value messaging across consumer touchpoints
- Developing and maintains menu architecture strategy, category roles
- Developing and tests new pricing architecture, menu flow, value ladders and menu architectures
- Managing RMS relationship and monitors impact of pricing actions
- Monitoring competitive pricing and market value positioning
Benefits
- Unlimited paid time off for exempt employees
- One paid volunteer day of your choice
- Competitive bonus structure for eligible roles
- Team member stock purchase plan
- Health savings or flexible spending account options
- 401k – (dollar for dollar on the first 3% and then 50 cents on the dollar for the next 2% for team member contributions up to 5% of eligible compensation)
- Comprehensive medical, dental, and vision benefits
- Basic life and AD&D insurance provided
- Pet insurance
- Education Assistance
- Wellness reimbursement program
- Paid maternity and paternity leave
- Lunch provided every Tuesday and Thursday in office
- Discount on Wingstop gift cards
- Onsite game room
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
Upload and Match Resume
What This Job Offers
Job Type
Full-time
Career Level
Director
