Director - Marketing Performance Management & Analytics
About The Position
American Express Global Commercial Services (GCS) offers powerful backing and support that helps companies of all sizes gain financial savings, control, and efficiency. We provide a suite of payment and lending products, solutions for travel and everyday business spending, cross-border payments, global currency solutions, and business financing. The Global Commercial Services Marketing team is responsible for creating an end-to-end marketing strategy and distribution plan for our prospect & customer segments around the world. This Director will lead the Performance & Analytics team within GCSM Global Investments & Marketing Enablement, owning the end-to-end performance narrative for our marketing organization. You will be the single voice ensuring leadership sees the full picture of marketing performance — not just the individual campaigns or channels, but how it all comes together. Equally important, you will lead the modernization of how we measure, report, and discuss results — evolving the structure and content of our discussion while driving automation through LUMI, Power Automate, and Power BI, and championing GenAI adoption across our processes. This is a high-visibility role with direct exposure to GCSM senior leadership and the chance to shape how an entire marketing organization understands and acts on performance. You'll also be at the forefront of bringing GenAI and automation into a function that's ready for transformation.
Requirements
- Experience in marketing performance management and analytics.
- Ability to lead a team.
- Strong understanding of marketing campaigns and channels.
- Experience with data analysis and reporting.
- Familiarity with automation tools like LUMI, Power Automate, and Power BI.
- Experience with GenAI adoption.
Responsibilities
- Owning the end-to-end performance narrative for our marketing organization.
- Being the single voice ensuring leadership sees the full picture of marketing performance.
- Leading the modernization of how we measure, report, and discuss results.
- Evolving the structure and content of our discussion.
- Driving automation through LUMI, Power Automate, and Power BI.
- Championing GenAI adoption across our processes.
Benefits
- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
