Director, Marketing - Oncology

AbbVie • Mettawa, IL

1d

About The Position

EPKINLY is currently the first and only bispecific approved in 3L+ DLBCL and 2L+ FL. The DLBCL 3L+ space is highly competitive with multiple competitive entrants over the next several years in 3L+ and in earlier lines of treatment. The EPK Marketing Director will lead U.S. launch readiness for earlier line EPK regimens in DLBCL, EPKINLY’s largest indication. This role will have people management and collectively the team will be responsible for establishing the cross-functional launch team and leading strategy, positioning, messaging, go-to-market, tactical planning to ensure launch success. The candidate must be able to operate in a fast-paced organization, with high expectations, and execute high quality deliverables in partnership with internal and external stakeholders to achieve financial objectives. Additionally, the candidate must develop and maintain strong working relationships with cross-functional and co-promotion partners to drive business results in a compelling, effective, and timely way. This is an excellent opportunity for a marketing leader who wants to join a high performing team committed to making a difference for patients and winning as a team.

Requirements

• Bachelor's Degree Required.
• 8+ years in pharmaceutical or biotech marketing, or relevant industry marketing roles.
• Strong independent drive and strategic problem-solving skills
• Comfortable working at a fast pace and adapting in a dynamic, matrixed organization and through ambiguity
• Demonstrated leadership and people management skills, with experience managing teams and working cross-functionally.
• Ability to develop and execute marketing and brand strategies for products.
• Strong understanding of the relevant industry landscape, including trends, competition, and customer needs.
• Knowledge of industry regulations, compliance, and promotional guidelines.

Responsibilities

• Align and lead the charge on setting overarching strategy for launch.
• Lead through ambiguity and scenario planning to support various timelines for launch.
• Determine resource investment for brand and partner with Alliance on budget management.
• Set tone and priorities for scale and scope of accountability.
• Synthesize market research and performance analytics to inform ongoing strategy and innovation
• Partner with Sales, Medical, Market Access, and cross-functional stakeholders to execute highly integrated launch and promotional initiatives.
• Maintain focus on and consistently triangulate market dynamics, stakeholder needs, and business priorities to determine best course of action
• Influence and persuade across multiple external and internal stakeholders.
• Lead and develop direct and indirect and cross-functional team.

Benefits

• paid time off (vacation, holidays, sick)
• medical/dental/vision insurance
• 401(k)
• long-term incentive programs

What This Job Offers

• Job Type: Full-time
• Career Level: Director