Director, Marketing Communications

CAQH

5h • Remote

About The Position

The Director, Marketing Communications drives CAQH’s corporate communications, thought leadership, and earned media engagement to protect and strengthen the organization’s brand reputation and credibility. The Director champions and elevates CAQH’s established narrative and messaging by partnering closely with executive leadership and cross-functional leaders to communicate a consistent, compelling voice across earned, owned, and shared channels. This is a high-engagement, fast-paced player-coach role that translates business priorities into clear communications strategies and measurable outcomes. The Director, Marketing Communications owns the external communications strategy and establishes standards and governance for content quality and brand voice. The role will also be responsible for leading the end-to-end development, approval, and publication of market-facing communications, driving issues and crisis communications readiness, and building scalable processes to improve communication effectiveness across the enterprise. The Director, Marketing Communications is a full-time, remote, exempt position and reports to the SVP, Marketing, Brand, & Communications.

Requirements

• 10+ years of progressive experience in public relations and multichannel content leadership (in-house, agency, newsroom/publishing, or consulting), including ownership of strategy and results.
• Demonstrated success leading corporate communications, earned media programs, executive communications, and integrated content planning that supports organizational objectives.
• Exceptional hands-on writing and editing skills with a portfolio demonstrating executive-level corporate communications and PR deliverables (e.g., press releases, media statements, bylines/op-eds, executive remarks/talking points, FAQs, web/campaign copy, and social copy). Able to deliver end-to-end content independently (research, interviewing, drafting, editing, proofreading, and publication) while balancing multiple deadlines.
• Experience partnering with senior leaders and subject matter experts to shape positioning, develop points of view, and deliver high-stakes communications.
• Proficiency across long-form and rapid-turn content formats, and comfort operating in fast-moving environments with competing priorities.
• Working knowledge of digital content performance, SEO fundamentals, social media content strategy, and content distribution tactics.
• Strong proficiency with AI tools to accelerate and elevate communications work (e.g., ideation, research, drafting, editing, and repurposing) and to improve content discoverability in AI/LLM-based search experiences.
• Proficiency with PR and media monitoring tools and social media management platforms (e.g., Onclusive, meltwater, etc.).
• Experience establishing editorial governance ensuring brand voice consistency.
• Executive presence with strong stakeholder management, collaboration, and influence skills; proven ability to advise C-suite leaders, drive alignment, and deliver results in a matrixed environment.
• Experience managing a PR agency and other external partners (e.g., writers/editors as needed) and associated budgets; ability to assess ROI and optimize spend.
• Bachelor’s degree required (preferably in Communications, Marketing, Journalism, or a related field).

Nice To Haves

• Crisis communications and issues management experience strongly preferred.
• Healthcare industry experience (health plans, providers, or healthcare technology/data) preferred.
• Advanced degree a plus.

Responsibilities

• Own and evolve CAQH’s marketing communications strategy spanning corporate communications, PR/earned media, and thought leadership from end-to-end.
• Write, edit, and finalize core communications deliverables ensuring message discipline and brand voice.
• Establish editorial standards, templates, and review processes to ensure content quality, brand voice, readability, compliance awareness, and accessibility.
• Champion CAQH’s brand reputation and credibility by proactively identifying opportunities and risks, monitoring sentiment and relevant industry conversations, and advising leadership on actions and messaging.
• Steward and operationalize CAQH’s enterprise brand narrative, positioning, and messaging framework across the organization and its full portfolio; ensure message discipline and consistency across channels and audiences (health plans, providers, and other healthcare stakeholders).
• Manage day-to-day relationships with media outlets, reporters, and PR firms, and lead earned media strategy in partnership with a PR agency.
• Monitor and report on media coverage and market visibility, including tracking media mentions, maintaining media monitoring alerts and reporting, and sharing timely insights with internal stakeholders.
• Provide strategic communications counsel to the CEO and executive leadership; develop high-stakes external written materials and executive-level briefing documents.
• Support CEO internal communications by drafting content as needed.
• Support delivery and execution of the CEO brand program by managing the external agency partner and integrating CEO brand priorities with the corporate brand, narrative, and thought leadership strategy where appropriate.
• Lead issues management and crisis communications planning and response.
• Serve as the primary communications partner for CAQH’s Policy, Research & Advisory work to shape narrative and messaging.
• Own the communications planning cadence and content calendar.
• Partner with digital/SEO stakeholders to optimize content structure and clarity to improve visibility in search and AI/LLM-driven discovery experiences; identify content gaps and recommend new topics based on audience needs and performance data.
• Define and track success metrics reporting and measurement tools, such as Onclusive, and deliver insights and recommendations to continuously improve impact.
• Innovate and monitor trends for marketing communications, and actively work to integrate new mediums (Video, podcasts, etc.).
• Manage and evaluate external agencies and vendors (PR, writers, editors, freelancers) and associated budgets as applicable.
• Manage one or more direct reports.

Benefits

• competitive compensation
• comprehensive benefits package for full-time employees, including medical, dental, and vision coverage
• a 401(k) with company contributions and matching
• paid parental leave
• tuition assistance
• generous paid time off
• investing in our people and supporting professional growth over time

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 11-50 employees