Director In House Marketing, The Smokies

Travel + Leisure Co.

About The Position

We are looking for an energetic, hands-on, and results-driven Director of In House Marketing to play a critical role in The Smokies and other markets as assigned. Your exceptional business acumen, strong strategic planning and analytical skills are highly desirable, and an in-depth knowledge of Timeshare/Vacation Ownership Sales & Marketing is a must. A solid background in leading a team is essential. This role involves partnering with the SVP and VP of marketing to identify areas of improvement and implement best practices. You will work with site and regional sales leadership in analyzing performance factors, including increasing tour production, increasing financial performance, and reviewing marketing program efficiencies. You will effectively train and motivate new marketing personnel, including supervisors and managers, and work with site and regional Marketing leadership on guidelines for rolling out new programs, best practices, and processes. Additionally, you will partner with Area Senior Leadership in Marketing Review submissions, Compensation Plan analysis, and all other Marketing-related analytics. The role requires creating a positive work environment by maintaining the highest level of ethics and integrity consistent with applicable regulatory standards and corporate values.

Requirements

Experience in a marketing leadership position (timeshare/vacation ownership industry).
Professional communication skills in dealing with diverse clients and company personnel.
Customer service and problem resolution experience.
Vendor relations experience and negotiation skills.
Proactive individual with eye for efficiencies (i.e. business processes re-engineering).
Extensive knowledge in analyzing and reporting on marketing campaigns and strategies.
Skills and focus required to consistently meet and exceed budgeted goals.
Strong organization skills and the ability to maintain accurate data and records.
Working knowledge of Microsoft Suite products – Outlook, Word, and Excel.
Must have excellent communication skills and problem resolution skills.

Responsibilities

Partner with the SVP and VP of marketing to identify areas of improvement and implement best practices.
Work with site and regional sales leadership in analyzing performance factors, to include increasing tour production, increasing financial performance and reviewing marketing program efficiencies.
Effectively train and motivate new marketing personnel including supervisors and managers.
Work with site and regional Marketing leadership with guidelines on rollout of new programs, best practices and processes.
Partner with Area Senior Leadership in Marketing Review submissions, Compensation Plan analysis and all other Marketing related analytics.
Create a positive work environment by maintaining the highest level of ethics and integrity consistent with applicable regulatory standards and corporate values.