Director, Growth & Distribution
About The Position
This is a unique opportunity to shape and scale a growing portfolio within Blue Cross Life. We’re seeking a senior leader with deep expertise in group insurance to drive the growth of our group and individual business lines across the Canadian market. This role will play a key part in expanding our presence, including evolving our voluntary benefits offering, while identifying new opportunities to strengthen our market position. Reporting to the Chief Commercial Officer, you’ll operate as a highly visible partner across the organization, working closely with Product, Marketing, Sales, and Distribution to bring new solutions to market and deliver sustainable growth.
Requirements
- Deep expertise in group insurance within the Canadian market
- 10+ years of progressive experience in insurance, including leadership roles focused on growth, distribution, or commercial strategy
- Proven ability to lead through influence and drive outcomes across product, marketing, and sales
- Strong track record of building and managing distribution channels and strategic partnerships
- Experience translating market insights into actionable growth strategies and product opportunities
- Skilled at influencing senior leaders and cross-functional stakeholders
- An entrepreneurial mindset, with the ability to build and scale a new or evolving line of business
- Excellent communication and presentation skills
- Life license (LLQP) or willingness to obtain
- English is requirement, written and verbal, to provide services to our customers and communicate with internal stakeholders.
Nice To Haves
- Bilingualism (ENG/FR) is considered an asset
Responsibilities
- Lead the growth strategy for group and individual insurance lines, including expansion of voluntary benefits within a broader portfolio
- Partner across Product, Marketing, and Sales to develop and launch new products and enhancements
- Identify and pursue new growth opportunities across markets, products, and distribution channels
- Build, strengthen, and optimize distribution partnerships and channels to increase reach and performance
- Develop and implement strategies to cross-sell and deepen relationships with existing clients
- Anticipate and respond to the evolving needs of plan sponsors, customers, and distribution partners
- Provide market intelligence, competitive insights, and performance analysis to inform strategic decisions
- Ensure all initiatives align with regulatory requirements and industry best practices
Benefits
- Base Pay range may vary depending on the successful candidate or other relevant job-related factors such as knowledge, skills, qualifications, experience and education/training.
- In addition to Base Pay, eligible Blue Cross Life employees may participate in various performance-based incentive programs.
- Payments under these programs are discretionary and subject to both individual and organizational results.
- We strive to foster a culture where everyone is enabled to achieve their full potential - a culture of diversity, equity and inclusion (DEI).
- Accessibility is a top priority.
- For applicants with disabilities, we provide accommodations throughout the recruitment, selection and/or assessment process.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
