Director, E-Commerce

Arteriors Home•Lewisville, TX

About The Position

The Director, E-Commerce owns Arteriors’ digital roadmap and the performance of its website across trade and customer journeys. The role leads initiatives to improve how customers discover, evaluate, and purchase products, with emphasis on trade lead generation and account conversion, consumer ecommerce performance, and effective agency partnerships. It calls for strategic judgment, hands-on digital expertise, and a proactive, results-driven approach to identifying opportunities, solving problems, and advancing initiatives with limited day-to-day direction. The Director takes ownership of the ecommerce roadmap, website performance, and digital initiatives; evaluates analytics and conversion paths; develops and executes prioritized plans with clear metrics and milestones; and uses reporting, customer behavior, and testing to optimize performance. The role also manages agency partnerships and direct reports, provides coaching and accountability, and communicates digital results and recommendations to executives and marketing leadership.

Requirements

  • Progressive ecommerce and digital marketing experience, including ownership of a digital roadmap and measurable improvements in website performance and commercial outcomes.
  • Hands-on expertise in ecommerce UX, site merchandising, conversion optimization, GA4, funnel analysis, testing, and KPI reporting.
  • Experience managing SEO, paid media, and email agency partners, including evaluating recommendations and holding partners accountable for performance.
  • Demonstrated cross-functional project leadership and people development.
  • Independent judgment, clear communication, attention to detail, and dependable follow-through.

Nice To Haves

  • Experience supporting both trade and consumer audiences.
  • Experience with premium home furnishings, lighting, or design.

Responsibilities

  • Own the digital roadmap and website performance across trade and customer journeys.
  • Evaluate website analytics, trade and consumer conversion paths, lead generation, account activation, revenue performance, and channel efficiency to identify gaps and opportunities.
  • Improve customer journeys, including trade account signup, trade landing pages, product reviews, mobile experience, email flows, and SMS.
  • Develop and execute a prioritized digital roadmap with milestones, success metrics, owners, and timelines tied to business objectives.
  • Drive high-impact trade and consumer initiatives, coordinate resources, and proactively remove roadblocks.
  • Establish KPI reporting and use performance data to identify trends, conversion gaps, and actionable improvements.
  • Manage agency partner performance, deliverables, and results; address underperformance and improve return on investment.
  • Set goals and expectations for direct reports, providing direction, coaching, and accountability.
  • Use analytics, customer behavior, and testing to evaluate results and continuously optimize website performance and conversion.
  • Present executive-ready reporting connecting digital performance to business outcomes, key wins and gaps, and recommendations.
  • Establish clear ownership and accountability across digital initiatives, agency partnerships, and team execution.
  • Align with marketing leadership on next-quarter priorities and actions to support continued growth.

Benefits

  • Competitive salary and compensation package, yearly salary surveys, yearly merit increases, and bonus opportunities.
  • Health insurance, including medical, dental, vision, life insurance, and disability coverage, effective the first day of the month following hire.
  • Unlimited paid time off.
  • Paid family leave coverage.
  • Professional development through training programs, leadership consulting, and mentorship opportunities.
  • 401(k) retirement savings plan with employer matching contributions.
  • Access to a wellness consultant for retirement savings and financial planning.
  • Employee discounts on company products.
  • Eight hours per year for community engagement and volunteer activities.
  • Diverse and inclusive work environment.
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