Director, Digital Sales

Rite-Hite•Milwaukee, WI

3d•Hybrid

About The Position

The Director, Digital Sales develops and executes commercial strategies to accelerate adoption of Rite-Hite’s digital solutions, enhance customer engagement, and support enterprise growth. The role leads the commercial effort for digital offerings, helping customers use technology-enabled solutions to improve operational performance, visibility, safety, and business outcomes. Reporting to the VP, Commercial Strategy, the Director leads Regional Digital Champions and works across sales, accounts, product, engineering, marketing, IT, service, customer success, and business units to identify opportunities, support strategic customers, and turn customer needs into scalable growth initiatives. The position strengthens digital commercial capabilities, supports commercialization and go-to-market initiatives, and represents customer needs in decisions about digital products and commercial plans. Work is based in Milwaukee, Wisconsin, in an office/hybrid environment, with travel of approximately 30–50% and occasional additional travel as required. The role may require flexible hours based on business needs. Employees are expected to model Rite-Hite’s values and contribute to a culture of accountability, collaboration, and respect. The role also supports and promotes workplace safety, follows Company and OSHA procedures, uses required PPE, and promptly reports hazards, near misses, and incidents.

Requirements

Bachelor’s degree in Business, Information Technology, Engineering, Marketing, Sales, Data Analytics, or a related discipline, or an equivalent combination of education and experience.
At least 7 years of progressive experience in digital solutions, technology commercialization, business development, product management, consultative sales, or related commercial functions.
Demonstrated experience supporting technology-enabled products, software solutions, connected devices, or digital transformation initiatives.
Experience working across cross-functional and matrixed organizations.
Demonstrated success influencing customer adoption and commercial growth initiatives.
Ability to meet customer site access, safety, and security requirements.
Valid driver’s license.
Ability to travel approximately 30–50%.
Ability to work flexible hours as business needs require.
Ability to maintain confidentiality and exercise sound judgment when handling sensitive business information.
Ability to pass pre-employment checks.
Eligibility to work in the United States.
Ability to talk, hear, use hands to manipulate objects or controls, stand, and walk regularly; occasionally stoop, bend, reach above the shoulders, and lift up to 25 pounds.
Capability for frequent and continuous computer-based work, including periods of sitting, close vision, and adjusting focus.

Nice To Haves

Master’s degree in Business Administration, Technology Management, Engineering, or a related discipline.
Experience in industrial manufacturing, industrial distribution, engineered products, logistics, warehouse operations, safety solutions, or construction products.
Experience commercializing software, IoT-enabled products, SaaS platforms, analytics solutions, or connected technologies.
Experience supporting enterprise customers and strategic growth initiatives.
Strong understanding of IoT, connected products, SaaS platforms, analytics solutions, and digital ecosystems.
Experience driving customer adoption of technology-enabled solutions.
Knowledge of digital transformation and change management principles.
Understanding of customer success and value-realization methodologies.
Ability to translate technical capabilities into business value propositions.
Knowledge of CRM, customer engagement platforms, and digital sales tools.
Experience using customer utilization and adoption metrics to drive growth strategies.
Skills in digital solution commercialization, technology-enabled business solutions, go-to-market strategy, customer adoption and change management, consultative and value-based selling, product positioning, digital transformation, data analysis, executive communication, strategic planning, cross-functional leadership, market and competitive analysis, financial and business acumen, and analytical problem-solving.

Responsibilities

Develop and execute enterprise digital growth strategies to increase customer adoption, strengthen engagement, and support commercial growth objectives.
Lead, coach, and develop a team of Digital Champions, strengthening their technical expertise, consultative selling, and customer engagement capabilities.
Serve as the commercial subject matter expert for digital products, technologies, and connected solutions, supporting strategic opportunities.
Partner with Regional Sales Leaders, Enterprise Account teams, and other commercial stakeholders to identify customer challenges and position solutions with measurable business value.
Support commercialization and go-to-market initiatives for new digital products, enhancements, and technology-enabled services.
Collaborate with Product Management, Engineering, Information Technology, and Marketing to align customer needs, product priorities, and market opportunities.
Develop customer-facing value propositions, sales tools, training materials, and enablement programs to improve adoption and commercial effectiveness.
Lead customer discussions, demonstrations, workshops, and executive presentations about digital solutions and technology-enabled outcomes.
Monitor digital adoption, customer utilization, pipeline development, and commercial performance metrics to identify growth opportunities and improvement actions.
Evaluate emerging technologies, industry trends, customer expectations, and competitive developments to inform strategy and organizational priorities.
Partner with Solutions Architects, Industry Leaders, and Allied Leaders to develop integrated customer solutions combining digital capabilities with operational improvement initiatives.
Partner with Customer Success and promote best practices for customer engagement, change management, onboarding, and adoption to maximize customer value.
Represent the voice of the customer by providing market insights and feedback that inform product roadmaps, commercial plans, and growth opportunities.
Perform other duties and responsibilities as assigned.
Support and promote a culture of safety, follow Company and OSHA safety policies and procedures, use required PPE, and promptly report hazards, near misses, and incidents.