Director, Digital Commerce Engineering (Customer Experience Platforms)

Aeroflow Health•Asheville, NC

7d•Hybrid

About The Position

As Director, Digital Commerce Engineering, you'll lead the engineering organization responsible for customer-facing platforms that power experiences across Mom & Baby, Sleep, Urology, and the digital commerce ecosystem. You will develop exceptional Engineering Managers, strengthen the platforms that power our digital ecosystem, and help build technology that removes friction from healthcare for patients across the country. This role is designed for a leader who enjoys balancing strategy with execution—someone who can develop people, simplify complexity, improve engineering systems, and create alignment across technical and business teams. Working alongside leaders across Technology, Product, UX, Security, Data, and Operations, you'll help shape how engineering delivers value throughout the business while ensuring every investment ultimately improves the customer experience.

Requirements

Develop leaders with the same passion you develop technology.
Create clarity where others see complexity.
Earn trust through humility, curiosity, and follow-through.
Balance long-term thinking with disciplined execution.
Communicate effectively with engineers, executives, and business partners alike.
Build alignment without relying on authority.
Care deeply about customer outcomes, engineering excellence, and team health.
Leave every team stronger than you found it.
Lead with humility, clarity, and accountability.
Invest in people before processes.
Build trust before driving change.
Challenge ideas while strengthening relationships.
Stay curious, adaptable, and customer-focused.
Lead with ownership and integrity.
Raise the standard for both technical excellence and leadership.
Make the people around you better.

Responsibilities

Develop and coach Engineering Managers while fostering a culture of ownership, accountability, innovation, and continuous improvement.
Build, retain, and grow high-performing engineering teams through thoughtful hiring, mentoring, and succession planning.
Create an environment where talented engineers are challenged, supported, and empowered to do their best work.
Establish organizational clarity by defining priorities, ownership, and decision-making across multiple engineering teams.
Remove obstacles, improve execution, and help teams deliver consistently with confidence and quality.
Define and execute the long-term engineering strategy for Aeroflow's Digital Commerce Platform, creating a unified technical vision across Mom & Baby, Sleep, Urology, and future business lines.
Design reusable platform capabilities, including customer identity, customer context, experimentation, personalization, and shared commerce services, that become strategic assets across the organization.
Identify opportunities to simplify architecture, improve scalability, and strengthen platform consistency.
Guide modernization efforts that improve long-term platform health while creating optimal patient experiences.
Balance strategic investments with near-term delivery commitments and business priorities.
Drive architectural consistency across customer-facing products through shared engineering standards, reusable services, API-first design, and cloud-native principles.
Champion engineering capabilities that enable continuous digital optimization, including experimentation, feature management, customer analytics, personalization, and AI-powered customer experiences.
Establish meaningful engineering metrics that improve predictability, operational performance, and customer outcomes.
Encourage responsible adoption of emerging technologies, including AI-assisted software development.
Empower teams to make sound technical decisions while providing guidance on architecture, scalability, and engineering standards.
Build trusted partnerships across Product, UX, Architecture, Security, Data, Operations, Compliance, Marketing, and executive leadership.
Align engineering investments with customer needs and business priorities.
Communicate technical tradeoffs, risks, and recommendations with clarity and confidence.
Strengthen planning, prioritization, and execution across complex cross-functional initiatives.
Ensure engineering remains deeply connected to the outcomes that matter most.
Continuously improve engineering processes that increase quality, reliability, security, and maintainability.
Scale delivery practices that enable teams to move faster without sacrificing quality.
Champion security, privacy, and compliance throughout the software development lifecycle.
Foster a culture of continuous improvement through operational metrics, retrospectives, customer feedback, and data-informed decision-making.
Maintain HIPAA/patient confidentiality.
Regular and reliable attendance as assigned by your schedule.
Other job duties assigned.

Benefits

Competitive Pay
Health Plans with FSA or HSA options
Dental Insurance
Vision Insurance
Optional Life Insurance
401K with Company Match
12 weeks of parental leave for birthing parent
4 weeks leave for non-birthing parent(s)
Additional Parental benefits to include fertility stipends, free diapers, breast pump
Paid Holidays
PTO Accrual from day one
Employee Assistance Programs