Director - Data, Identity, and Addressability
About The Position
InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact. Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide. Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company’s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond. At InMobi Advertising, you’ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit www.inmobi.com Overview of the role: As the Director - Data, Identity & Addressability, you will define and lead InMobi’s strategy across data, identity, and audience ecosystems in the NA region - driving competitive differentiation and long-term revenue growth in a rapidly evolving, privacy-first landscape. You will oversee a portfolio of strategic partnerships spanning identity frameworks, clean rooms, data marketplaces, and audience providers, while building a scalable, future-proof approach to addressability across mobile app, mobile web, and CTV. In this role, you will act as a senior cross-functional leader, aligning Product, Sales, Engineering, Legal, and Marketing around a unified vision for data and identity. You will also serve as a key executive voice externally with partners, clients, and industry stakeholders. The impact you’ll make: Operationalize Partnerships: Move beyond deal-making to own the end-to-end partnership lifecycle and drive business outcomes within defined timelines. Drive Execution & Adoption: Partner with Product and Engineering to translate complex partner capabilities (e.g., UID2, CDPs, Clean Rooms) into scalable, differentiated offerings for our clients. Agency & Holding Co. Liaison: Act as the technical-commercial lead for NA-based Agency Data & Analytics teams to ensure InMobi’s identity stack aligns with their central requirements. Privacy-by-Design Execution: Ensure all partnerships meet evolving global standards (GDPR, CCPA) by overseeing the technical implementation of industry frameworks such as GPP (Global Privacy Platform). Internal Enablement: Serve as the "SME" for the Sales and Product Marketing teams, translating market trends and signal loss challenges into actionable field-enablement tools. Custodian for Regional Activation: Hold the pen on the overall strategy for the region around audiences, data-led curation, targeting approaches to drive campaign outcomes.
Requirements
- 12–15 years of experience in ad-tech, specifically within data partnerships, product partnerships, or technical business development.
- Deep technical understanding of identity solutions (MAIDs, UID2/EUID, first-party frameworks, clean rooms, and modeled audiences).
- High technical literacy; comfortable discussing API documentation, data schemas, and signal transmission with engineering leads.
- Strong understanding of the programmatic ecosystem, including the impact of signal loss and the mechanics of the open web vs. walled gardens.
- Proven experience structuring and negotiating complex, high-value partnership agreements that balance commercial gain with technical feasibility.
- Exceptional ability to simplify complex technical concepts for C-level stakeholders and industry forums.
- Bachelor’s degree in a technical or business field.
Nice To Haves
- MBA or advanced degree is a plus.
Responsibilities
- Define and lead InMobi’s strategy across data, identity, and audience ecosystems in the NA region.
- Drive competitive differentiation and long-term revenue growth in a rapidly evolving, privacy-first landscape.
- Oversee a portfolio of strategic partnerships spanning identity frameworks, clean rooms, data marketplaces, and audience providers.
- Build a scalable, future-proof approach to addressability across mobile app, mobile web, and CTV.
- Act as a senior cross-functional leader, aligning Product, Sales, Engineering, Legal, and Marketing around a unified vision for data and identity.
- Serve as a key executive voice externally with partners, clients, and industry stakeholders.
- Own the end-to-end partnership lifecycle and drive business outcomes within defined timelines.
- Partner with Product and Engineering to translate complex partner capabilities into scalable, differentiated offerings for clients.
- Act as the technical-commercial lead for NA-based Agency Data & Analytics teams.
- Oversee the technical implementation of industry frameworks such as GPP (Global Privacy Platform).
- Serve as the "SME" for the Sales and Product Marketing teams.
- Hold the pen on the overall strategy for the region around audiences, data-led curation, targeting approaches to drive campaign outcomes.
Benefits
- Competitive salary and RSU grant (where applicable)
- High-quality medical, dental, and vision insurance (including company-matched HSA)
- 401(k) company match
- Generous combination of vacation time, sick days, special occasion time, and company-wide holidays
- Substantial maternity and paternity leave benefits and a compassionate work environment
- Flexible working hours to suit everyone
- Wellness stipend for a healthier you!
- Free lunch provided in our offices daily
- Pet-friendly work environment and robust pet insurance policy
- Employee Assistance Program (EAP)
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Director
