Director, Communications - AI and Innovation

QuinStreet

2d•$150,000 - $190,000•Remote

About The Position

QuinStreet is building AI into how people shop for insurance and how agencies and carriers sell it. The Director, Communications will own the story, calendar, and launches for QuinStreet’s AI work, including the askpond.com launch, QRP Professional Services for agencies and carriers, and QuinStreet’s presence on AI agent platforms. This is a builder role responsible for planning and executing announcements, securing media coverage, and turning product milestones into ongoing news, data, and executive thought leadership. The role will lead communications across QuinStreet, QRP, askpond.com, and AI agent platforms, and manage the communications operation in partnership with internal stakeholders and external agencies. It will also partner with legal and compliance on claims, regulated-product language, and partner approvals. The position is remote and offers an expected annual salary range of $150,000 to $190,000, plus eligibility for a performance bonus or commission and restricted stock units.

Requirements

8+ years in communications, PR, or product marketing, including launches led end to end.
Fluency in AI and the ability to explain LLMs, AI agents, and platform integrations to reporters and carriers.
Existing relationships with business, technology, insurance, or fintech press.
Strong writing skills for press releases, executive posts, and op-eds that need little editing.
Comfort turning data into stories and working with analysts on surveys.
A track record of running many workstreams at once as a team of one, with agency support.

Nice To Haves

Background in insurance, insurtech, or financial services, including regulated claims and carrier partnerships.
B2B experience selling to agencies or carriers.
Experience launching on ChatGPT, Claude, Gemini, or similar AI platforms.

Responsibilities

Build and manage a rolling 12-month plan for launches, data releases, executive moments, and public stances across QuinStreet, QRP, askpond.com, and AI agent platforms.
Lead the askpond.com launch, including pre-launch activity, launch week, follow-on activity, positioning, the “first” claim, the owned landing page, wire release, press briefings, and proof metrics.
Grow QRP’s B2B voice by creating case studies, pursuing trade-press placements, and delivering conference talks and webinars for insurance agencies and carriers.
Develop communications about integrations with ChatGPT, Claude, Gemini, Meta, and agent protocols, and articulate QuinStreet’s position on consumer consent and coverage transparency.
Commission consumer and industry surveys and package QuinStreet data into recurring reports that are cited by the press.
Ghostwrite executive LinkedIn posts, op-eds, and talks, and prepare and book interviews with business and insurance trade press.
Oversee the PR agency, wire service, media lists, owned newsroom, social channels, and communications performance metrics.
Partner with legal and compliance on claims, regulated-product language, and partner approvals.