Director, Communication Services, Workbased Learning - Temporary Full time Staff Assignment

HCC • Houston, TX

2d • Onsite

About The Position

This role is responsible for marketing and promotion of the College, advancing community engagement events, and supervising related staff. The Director will work cooperatively and in alignment with the System and the System Communications Office. This position is a temporary full-time staff assignment.

Requirements

• Bachelor’s degree in Marketing, Public Relations, Communications, Public Affairs or a related field required
• 5 years experience in Marketing, Public Relations, Communications, Public Affairs, or a similar field required
• Valid Texas Driver License

Nice To Haves

• Experience in writing and publishing feature stories and news releases preferred
• MS Office Programs
• Information Management System
• Budget Management
• Houston Press and Media Outlets and Personnel preferred
• Bilingual preferred

Responsibilities

• Planning, directing, and coordinating all aspects of the College’s community engagement efforts, marketing, and communications activities, including producing collateral in coordination with and in support of the System’s goals and objectives.
• Development of a comprehensive marketing plan that meets the College’s goals in alignment with the strategic priorities of the institution.
• Designing and producing collateral for the College, including regular publications for internal College audiences, in alignment with System standards.
• Working with the President to develop College-specific marketing programs and enhance awareness within the community.
• Development and maintenance of relationships with key media representatives (e.g., reporters, editors, managers, newspapers and community relations personnel, technicians and staff).
• Working with local community media to promote and advertise College activities, services, programmatic offerings and successes.
• Acting as College liaison to the media, under the direction of the President and in accordance with System protocols.
• Working with appropriate College personnel in developing promotional materials; including obtaining required information and photography for inclusion into relevant messages while ensuring that all College collateral and messaging conforms to HCC brand standards via the brand review/approval process.
• Speech writing and special events management, as directed by the President.
• Supervising the work of the Community Outreach Coordinator and Office Assistant at the College and maintaining a list of community leaders, associations and/or groups, and media personnel for the effective use of the College.
• Preparing regular evaluations of the College’s communications, marketing and public relations with recommendations to President and Associate Vice Chancellor of Communications & Marketing.
• Incorporating use and reporting of metrics to assess, compare, and track performance of marketing campaigns, community engagement events, and other relevant work, which advance the College and its goals including, but not limited to increase of enrollment, retention, transfer, and graduation rates.
• Meeting regularly with relevant personnel (Associate Vice Chancellor for Communications & Marketing, other Directors of Communication Services and others) to strategically assess opportunities with the intent of incorporating the same for the benefit of students at the respective Colleges and the System.
• Participating in various external organizations (e.g., chambers, associations, business groups) and sharing knowledge acquired to enhance the institution’s standing in the community.
• Performing other duties, tasks and assignments as required.

Benefits

• Promotes opportunities for their professional growth and development
• Provides a positive working and learning environment that encourages involvement, innovation, and creativity.

What This Job Offers

• Job Type: Full-time
• Career Level: Director