Director Commercial Strategy and Operations, Base Lead

The Coca-Cola Company • Atlanta, GA

1d • $144,000 - $180,000 • Onsite

About The Position

Advanced Hydration is a dynamic, fast‑paced business unit at The Coca‑Cola Company where teams come together to lead what’s next in hydration. With a portfolio that includes BODYARMOR Sports Drink, Powerade, vitaminwater, and smartwater, the group is driven by an entrepreneurial spirit, strong collaboration, and shared ambition. This is a place for people who think differently, move with agility, challenge the status quo, and thrive in an ever‑changing category. Joining the team means helping shape the future of hydration alongside passionate, collaborative teams committed to winning. The Director, Commercial Strategy & Operations – Base Lead for the Advanced Hydration division is a strategic operator who brings rigor, clarity, and momentum to the Sports commercial agenda. This role sits at the intersection of strategy, execution, and system leadership - owning portfolio planning, governance support, internal communications, and cross-functional orchestration. Success in this role requires strong judgment, structured problem-solving, and the ability to move complex work forward in a highly matrixed environment.

Requirements

• Bachelor’s degree required
• 7+ years of experience in consumer goods, management consulting, finance, or commercial strategy
• Demonstrated ability to lead and influence across all organizational levels
• Advanced analytical capability, including development of forecast models and performance dashboards
• Deep experience working with syndicated data (Nielsen, IRI, Circana, Numerator)
• Exceptional storytelling and PowerPoint skills; experience presenting complex ideas to senior leaders
• Proven success operating in fast-paced, evolving, matrixed organizations
• Must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.

Nice To Haves

• MBA or other graduate degree preferred

Responsibilities

• Develop short- and long-term commercial strategy for Sports brands, including development of the Annual Operating Plan.
• Lead the annual portfolio planning cycle, using syndicated data to identify growth opportunities and optimize SKU architecture.
• Support development of Merchandising Standards in partnership with Category teams, including category space guidance.
• Support the creation and activation of Customer Category Stories.
• Partner with the CSO Innovation Lead on business case development for all Sports innovation initiatives.
• Support Bottler Governance processes for Sports brands, including CSS and franchise meetings.
• Build clear, actionable materials that enable effective engagement with the bottling network.
• Act as a trusted commercial partner to franchise stakeholders, balancing local needs with enterprise priorities.
• Lead internal communications for Sports brands (Monthly CommEx, Marketing OnDeck, VOC, VOF, various commercial forums).
• Ensure commercial priorities, plans, and tools are consistently understood, reinforced, and leveraged.
• Serve as the commercial subject matter expert on Sports brand programs and initiatives.
• Own commercial project management communications, ensuring priorities advance on time and dependencies are proactively addressed.
• Partner closely with Commercial Channel teams to integrate Sports plans into channel calendars and enterprise PICOS.
• Collaborate across Marketing, Category, Insights, Channel, and Franchise teams to drive executional excellence.
• Leverage AI tools and knowledge of internal ways of working to create efficiencies while optimizing process workflow.
• Own projects to completion from initial framing to decision support and executional follow through.
• Balance brand-level needs with system-wide priorities, ensuring alignment across North America, channels, and the bottler system.
• Establish and steward clear planning cycles, governance forums, and communication cadences that enable fast, informed decisions.
• Translate complex data, strategies, and trade-offs into clear points of view and executive-ready narratives.
• Actively leverage AI tools, analytics platforms, and internal ways of working to reduce friction, eliminate rework, and improve speed to impact.
• Lead through influence rather than authority, building alignment across diverse stakeholders with competing priorities.
• Move work forward in imperfect environments by driving decisions, structuring trade-offs, and maintaining momentum.

Benefits

• A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

What This Job Offers

• Job Type: Full-time
• Career Level: Director