Director, Commercial Analytics

Neurocrine Biosciences • San Diego, CA

1d • Onsite

About The Position

Leads and continually develops the analytical capabilities supporting strategic and tactical decision making for a growing commercial organization and a portfolio of pipeline product candidates. Acts as a key business partner and strategist to Sales, Brand Marketing, Market Access, and New Product Marketing for providing objective, in-depth information, insights, and recommendations. Leads a team accountable for delivering a broad range of analytical support solutions based on primary market research, secondary analytics, advanced analytics, ongoing competitive surveillance, and/or forecasting. Leverages a strong understanding of the marketplace, competition, customer/payer, and product dynamics to build and execute the brand analytics plan. Partners cross functionally to ensure coordination of services and deliverables, including brand dashboards of key performance indicators and annual/quarterly forecasts. Ensures that all analytical projects are implemented based on the most appropriate statistical and analytical methodologies, and that key results are synthesized into easily understandable and persuasive presentations with insights that can have a measurable impact.

Requirements

• BS/BA degree in business, science or quantitative disciplines such as mathematics or statistics AND 12+ years of experience using analytical techniques to address business questions, key analytical methodologies, including primary and secondary market research, advanced analytics, e.g., ROI evaluation, demand forecasting, uncertainty analysis, e.g., Monte Carlo simulation, and/or higher-level statistics, within a strategic organization; experience supporting both launch and mature brands or relevant experience is required.
• Experience within the CNS therapeutic area preferred.
• OR Master's degree in similar disciplines or MBA preferred AND 10+ years of experience as noted above.
• OR Extensive previous experience hiring, developing and leading a team required.
• Applies in-depth knowledge of own function, business / commercial / scientific expertise to successfully and innovatively solve critical issues.
• Evaluates key business challenges and directs the execution of complex, ambiguous analytical projects which have cross-functional impact.
• Forward-looking business acumen, with strategic understanding of pharmaceutical sales, marketing, market access, and medical affairs.
• Knowledge of and experience working with biopharmaceutical data sources (meaning of data, limitations of data, ability to manipulate, etc.) including Rx, specialty pharmacy data, claims, EMR, audit, and other data.
• Customer/client orientation with basic consulting skills, including consultative listening, problem definition, hypothesis generation, data analysis, and translation of solutions to business value.
• High level of integrity and dependability with a strong sense of urgency and results-orientation.
• Ability to source vendors, communicate requirements to them, and manage their performance.
• Strong organization, planning, and budget management skills.
• Strong analytical skills, attention to detail, and business process orientation.
• Strong interpersonal and communication skills (written and verbal) and ability to communicate effectively across all levels of the organization with confidence.
• Demonstrated ability to develop effective/collaborative working relationships with commercial and cross functional leadership.
• Ability to understand business requirements, propose solutions, gain alignment and execute.
• Ability to coordinate and influence the efforts of cross-functional teams.
• Ability to prioritize and manage concurrent and, occasionally, competing initiatives in a fast-paced environment.
• Strong project management skills.
• Ability to work independently as well as part of a team.
• Recognized as an internal thought leader with extensive technical and business expertise in key analytical methodologies, including primary and secondary market research, advanced analytics, e.g., ROI evaluation, demand forecasting, uncertainty analysis, e.g., Monte Carlo simulation, and/or higher-level statistics, within a strategic organization.
• Demonstrated ability using analytical techniques to address business questions.
• Ability to integrate and synthesize both primary and secondary information to create fact-based cohesive stories, insights, and actionable and persuasive recommendations.
• Excellent research skills with ability to identify and seek needed information.
• Advanced Microsoft Excel skills; proficient with Microsoft Office applications including PowerPoint and Word; broad-based awareness of MS Access, SAS, and other modeling software.
• Working knowledge of Customer Relationship Management (CRM) solutions.
• Knowledge of supporting both launch and mature brands.

Nice To Haves

• Experience within the CNS therapeutic area preferred.
• Master's degree in similar disciplines or MBA preferred.

Responsibilities

• Serves as a consultative, trusted advisor to Brand Marketing, Market Access, New Product Marketing, Finance, and other cross-functional leaders and stakeholders to identify key business questions and knowledge gaps that can be addressed via analyses and reports.
• Provides ongoing, high-level strategic consulting to all internal stakeholders to ensure maximum leverage of insights.
• Adds depth to insights by developing a thorough understanding of all key brand commercial dynamics, including disease state, market landscape, product attributes, unmet needs, key treatment providers / prescribers and payers.
• Provides overall management of the commercial analytics function and budget and ensures development and execution of the brand and/or new product analytics plans.
• Directs research, analysis and/or forecasting of the Company's markets, competition, product mix, and specified product markets.
• Contributes insights and strategic input to the brand plan situation analysis.
• Provides input to help shape the annual brand plan, brand strategies, launch plan, and/or new product development plans.
• Identifies challenges and opportunities.
• Tracks execution of the brand plan and evaluates the effectiveness of sales, marketing and/or market access efforts.
• Keeps informed about developments in the economic, scientific, political, government, and international environments as they apply to the organization's future marketing plans.
• Leads the synthesis of complex information, opportunity identification, and development of actionable conclusions and recommendations.
• Communicates and share findings with key commercial and cross functional management teams, effectively pulling through change within the broader organization.
• Prepares realistic, transparent, and assumption-driven demand, revenue and SKU-level unit forecasts. Manages periodic forecast adjustments.
• Challenges team assumptions and applies forecasting methodologies to support the brand strategy.
• Creates, implements, and maintains the forecast model(s) that support the brand.
• Monitors, tracks, and communicates actual versus forecasted sales on an ongoing basis.
• Collaborates with Finance and Market Access to implement the quarterly Latest Estimate (LE) process, including review of quarterly forecast drivers.
• Establishes brand performance and tracking metrics and designs and produces routine management dashboards and ad hoc reports to assist the executive management team, as well as the commercial leadership team, in understanding and managing the business.
• Develops an inventory of analytical methodologies and vendors that can be used to ensure consistent approaches are applied across brands and which support sustainable / predictable processes, business rules, and solutions.
• Determines required data sources (internal and external) to address business questions.
• Manages vendors, data sources and budget used for analyses.
• Gathers data on competitors and analyzes their strategies, prices, sales, and method of operation.
• Delivers regular and periodic competitive insights and analyses that are aligned with the priorities established by commercial leadership.
• Selects, leads, develops, mentors and evaluates staff to ensure the efficient operation of the function.
• Other duties as assigned.

Benefits

• retirement savings plan (with company match)
• paid vacation, holiday and personal days
• paid caregiver/parental and medical leave
• health benefits to include medical, prescription drug, dental and vision coverage

What This Job Offers

• Job Type: Full-time
• Career Level: Director