Director, Commerce Strategy & Client Partnerships

Code3

5h•$139,500 - $157,500•Remote

About The Position

Code3 is seeking a Director, Commerce Strategy & Client Partnerships to lead commerce and digital marketing strategies for high-profile clients across Amazon, Walmart, Target, Instacart, other marketplaces and retail media networks, and paid media channels such as Meta, Google, and TikTok. The role works at the center of Code3’s integrated Connections, Creative, and Commerce model to drive marketplace growth through retail strategy, media, content, and creative innovation. The Director serves as a senior strategic advisor to clients, developing marketplace growth plans, annual strategies, media recommendations, retail event plans, and executive business reviews. The role connects retail readiness, marketplace operations, paid media, organic search visibility, and creative performance, while advising on marketplace practices, promotions, inventory considerations, and retail media investment. The position leads teams responsible for activation, commerce strategy, and creative execution; evaluates performance and marketplace trends; identifies optimization and portfolio growth opportunities; and builds trusted relationships with senior client stakeholders. It also supports profitability through collaboration with Finance and Practice leaders on resourcing, pricing, and statements of work. Code3 describes itself as a remote-first workplace and offers a competitive rewards package, growth opportunities, and a collaborative, inclusive culture. The base salary range is $139,500–$157,500 USD, with a potential bonus based on company and client success. Bonus eligibility and details are discussed during recruitment.

Requirements

At least 7 years of experience in digital commerce, retail media, and marketplace strategy across Amazon, Walmart, Target, Instacart, and other retail ecosystems.
Deep expertise in Amazon Vendor Central and/or Seller Central, including catalog management, retail readiness, merchandising, and promotional strategy.
Strong understanding of PDP optimization, marketplace SEO, A+ Content, Brand Stores, ratings and reviews strategy, and conversion-focused content practices.
Experience managing deals, coupons, Prime Day strategy, tentpole retail activations, and promotional planning across marketplaces.
Expertise in retail media and paid media platforms, including Amazon Ads, Walmart Connect, Roundel, Google, Meta, TikTok, and other commerce media channels.
Strong understanding of how creative, content, retail operations, and media work together to influence marketplace growth.
Experience with commerce analytics and measurement solutions for forecasting, performance evaluation, media planning, and business strategy.
Proven ability to manage complex client relationships, integrated commerce strategies, and cross-functional teams.
Strong executive presence and ability to communicate marketplace insights and performance findings clearly and strategically.

Responsibilities

Serve as senior strategic advisor to clients across marketplaces, retail media networks, and paid media channels.
Lead integrated commerce strategies connecting retail readiness, marketplace operations, paid media, organic search visibility, and creative performance.
Develop and present marketplace growth plans, annual strategies, media recommendations, retail event plans, and executive business reviews.
Advise clients on Vendor Central and Seller Central practices, including catalog management, merchandising, promotions, content strategy, and inventory considerations.
Partner with commerce, media, and creative teams to optimize PDPs, Brand Stores, A+ Content, and creative assets for discoverability, conversion, and retail performance.
Oversee retail readiness initiatives, including PDP audits, SEO and keyword strategy, ratings and reviews management, assortment strategy, and conversion optimization.
Advise clients on deals, coupons, Prime Day, seasonal planning, and other marketplace growth opportunities.
Align organic marketplace performance with paid retail media investments to maximize efficiency and incremental growth.
Translate client feedback into actionable next steps for teams.
Collaborate with Finance and Practice leaders on resourcing, pricing, SOW management, and profitability goals.
Define expectations and cross-functional needs to drive successful client outcomes.
Lead teams responsible for activation, commerce strategy, and creative execution to meet business goals and growth targets.
Monitor marketplace trends, search visibility, competitive activity, and category dynamics to identify optimization opportunities.
Evaluate retail media, marketplace sales, and conversion performance using dashboards, reporting tools, and commerce analytics platforms.
Identify portfolio growth opportunities through expanded marketplace support, media investment, content optimization, and integrated channel strategies.
Deliver strategic insights and forward-looking commerce recommendations to senior client stakeholders.