Director, CAMZYOS Brand Strategy and Commercial Effectiveness

Bristol Myers Squibb

1d•$201,890 - $244,646•Remote

About The Position

The Director, CAMZYOS Brand Strategy and Commercial Effectiveness, will lead cross-functional strategic alignment and decision-making for the global brand, lifecycle management (LCM) including label optimization and opportunities for future growth, and competitive strategy for current and future market entrants. This role provides enterprise-level brand leadership across the full lifecycle, shaping how CAMZYOS is positioned, activated, and sustained in an increasingly complex and competitive environment to maximize brand impact and long-term value. A critical dimension of this role is global-to-local (G2L) commercial leadership — ensuring global strategy translates into clear direction for local markets and that market-level insights continuously inform and strengthen global priorities. This requires active partnership with local market teams and includes associated business travel. This individual will serve as a key commercial partner across the matrix and global functions, working closely with the Executive Director and VP Brand Lead.

Requirements

Bachelor’s degree (BA or BS) required; MBA or advanced degree strongly preferred
8+ years of progressive pharmaceutical industry experience, with demonstrated success in strategy roles within complex, matrixed organizations ; commercial experience strongly preferred
Proven experience leading enterprise‑level strategic planning, including strong financial acumen, disciplined investment thinking, and risk‑based decision‑making
Demonstrated ability to lead through influence, aligning and mobilizing cross‑functional teams to drive performance in a matrix environment
Strong analytical and insight‑driven capabilities, with experience leveraging market research, competitive intelligence, and financial analysis to inform strategy and decisions
Excellent communication and synthesis skills, with the ability to translate complexity into clear strategic implications for senior leaders and stakeholders
Track record of managing multiple high‑impact priorities, operating with urgency, sound judgment, and effectiveness in ambiguous, fast‑moving environments
Strong understanding of pharmaceutical market dynamics, including launch planning, lifecycle management, and competitive strategy in evolving markets

Nice To Haves

Experience within Bristol Myers Squibb and/or cardiovascular brands preferred, with familiarity across the care continuum and launch experience a plus

Responsibilities

Drive a forward-looking strategic view of the HCM market — ensuring alignment and prioritization across the matrix with a forward looking lens of competitive entrants, treatment paradigm shifts, and evolving market dynamics
Translate the forward-looking competitive view into strategic priorities across the brand narrative, data generation plans, and long-range evidence planning — partnering closely with Medical, Publications, HEOR, and Commercial teams
Serve as the commercial point for competitive intelligence and strategy — translating insight into clear strategic implications and ensuring the brand acts, invests, and evolves to maintain market leadership
Serve as the commercial lead for the nHCM indication — owning the commercial voice in trial design, ensuring endpoints, patient populations, comparators, and trial architecture reflect commercial needs and differentiation priorities
Represent commercial in all pipeline and LCM forums — providing clear, evidence-based input on program sequencing, label optimization, and development trade-offs with conviction and strategic clarity
Own the commercial perspective on data generation decisions across the brand lifecycle — define what evidence is needed, when, and why — to ensure CAMZYOS is positioned for successful commercialization across current and future indications
Lead commercial input into market footprint prioritization — guiding above-market decisions on geographic sequencing and resource allocation while working closely with Global Market Access teams and local market leadership to ensure the evidence package supports reimbursement and access objectives in priority markets
Serve as the strategic bridge between global brand strategy and local market execution — ensuring above-market priorities and competitive positioning translate into clear, actionable direction for local markets
Ensure local markets have the strategic clarity, tools, and resources needed to drive and optimize brand performance
Partner with local market leadership to drive G2L alignment on LCM priorities, launch sequencing, and market-specific considerations - ensuring local market realities continuously shape and strengthen global strategy
Serve as a strategic thought partner to the Executive Director, Global Brand Lead, and Senior Leadership — bringing analytical rigor, commercial conviction, and clarity of thinking to the most consequential decisions affecting the brand
Operate as the commercial representative in senior-level forums across Clinical Development, Regulatory, Medical Affairs, Market Access, and Global Commercial — ensuring the commercial perspective is present, heard, and reflected in outcomes
Build and maintain strong working relationships with cross-functional leaders across geographies and functions — driving alignment and mobilizing teams without direct authority

Benefits

wellbeing support
retirement and financial protection benefits
insurance offerings (medical, dental, vision, life and disability)
Flexible Time Off (FTO)
11 paid company holidays each year
160 hours of paid vacation annually for new hires
3 optional holidays
paid sick leave
up to two paid volunteer days per year
summer hours flexibility
leaves of absence for medical, personal, parental, caregiver, bereavement, or military needs
annual Global Shutdown between Christmas Day and New Year's Day