Director, Analytics Enablement
About The Position
The Director, Analytics Enablement supports the collection and activation of analytics data across RAPP client projects, providing consultation and technical solutions to fulfill measurement and reporting goals. This person will architect, document, and maintain tracking architecture, conventions, and taxonomies. Additionally, the Director will act as a resident expert on the collection of accurate data through expertise in a variety of platforms including ESPs, digital media, web analytics, and tag management systems. At RAPP, Analytics Enablement exists at the intersection between analytics and technology, as a critical capability of our Marketing Sciences division.
Requirements
- Expertise in ESPs, digital media, web analytics, and tag management systems.
Responsibilities
- Support the collection and activation of analytics data across RAPP client projects.
- Provide consultation and technical solutions to fulfill measurement and reporting goals.
- Architect, document, and maintain tracking architecture, conventions, and taxonomies.
- Act as a resident expert on the collection of accurate data through expertise in a variety of platforms including ESPs, digital media, web analytics, and tag management systems.
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
