Digital Strategist

Modea•Roanoke, VA

12h•Hybrid

About The Position

The Digital Strategist at Modea is a high-impact consultant responsible for leading digital product strategy initiatives for our healthcare clients, ranging from regional systems to large academic medical centers. This individual acts as the bridge between complex client needs and actionable product visions, utilizing deep research, collaborative workshops, and data-driven insights to guide C-level executives through the digital transformation of the patient experience. We are looking for a master of organizational dynamics who can navigate complex stakeholder environments to build genuine consensus and alignment. Simultaneously, this person must be a student of the market, constantly scanning the horizon for trends in healthcare and technology to bring fresh, and actionable ideas to our customers.

Requirements

8+ years of applicable experience in a professional services or management consulting environment, specifically serving in an external client-facing capacity.
Must demonstrate a track record of applying structured problem-solving and strategic frameworks to solve complex challenges for outside organizations.
Proven experience interfacing directly with and influencing C-level executives and senior leadership teams.
Proven experience in designing and leading at least three high-stakes strategy workshops (e.g., Visioning sessions, Design Sprints, or Discovery workshops).
Must demonstrate the ability to manage and align 10+ cross-functional stakeholders toward actionable outcomes.
Previous experience in a client-facing agency or consulting firm is highly preferred.
Experience working with large-scale digital products or enterprise-level web platforms.
Ability to travel occasionally (approx. 15-25%) to customer sites for on-site workshops, focus groups, and executive presentations.
Must be legally authorized to work in the United States for this position.

Nice To Haves

Healthcare Domain Knowledge: Preferred but not mandatory; must demonstrate an ability to quickly learn complex industries and regulatory environments.

Responsibilities

Lead and conduct qualitative and quantitative research initiatives, including stakeholder interviews and user surveys, to uncover organizational goals and user needs.
Own the evaluation of the competitive landscape, identifying market gaps and opportunities for differentiation.
Design and execute collaborative workshops and deep-dive sessions that balance empathy for user needs with the hard data required for executive decision-making.
Serve as the primary architect and owner of the strategic narrative from discovery through final recommendation. Through partnership with domain experts, Project Managers and client stakeholders, maintain the rigor, quality, and communication of the final vision and all supporting deliverables.
Demonstrate the ability to take disparate technical and design inputs (SEO/GEO, Data Analysis, Content, Architecture, UX) and weave them into a single, coherent digital transformation strategy and roadmap.
Author the Final Strategy Report, synthesizing all findings into a coherent, actionable narrative.
Develop and deliver high-stakes presentations to C-level stakeholders, articulating the "why" behind the product vision with confidence and clarity.
Translate complex research into succinct, "smart" messaging and actionable product roadmaps that drive large-scale digital transformations.
Work closely with specialized experts across SEO, Content Strategy, Technical Architecture, and UX Design to ingest their domain-specific insights into the overarching customer web product strategy.
Adopt and master Modea’s existing strategy approach while proactively identifying opportunities to augment our practice with new methodologies and consulting standards.