Principal Digital Strategist

IntellibrightRollingwood, TX
$102,000 - $120,000Hybrid

About The Position

As a Principal Digital Strategist at Intellibright, you will operate at the intersection of revenue, strategy, and executive decision-making. This role is for an individual who desires significant ownership, guiding strategy across paid and organic channels, influencing C-level stakeholders, and ensuring marketing investments directly contribute to pipeline, sales, and revenue. You will be responsible for setting the strategic direction rather than executing day-to-day tactics. This position is ideal for someone energized by accountability, clarity, and measurable impact, offering a rare opportunity to function as a true strategic partner within a performance-driven agency.

Requirements

  • 7 or more years of digital marketing experience with a strong focus on revenue, ROAS, and integrated strategy
  • Demonstrated ability to drive measurable business growth across Paid Search, SEO, Paid Social, Organic Social, Display, and Connected TV
  • Proven experience presenting to and advising senior and C-level stakeholders
  • Strong command of data storytelling, turning performance metrics into executive-level narratives and decisions
  • Practical understanding of how AI and advanced analytics are reshaping marketing strategy and optimization
  • High bar for thinking, accountability, and ownership
  • Agency experience strongly preferred

Responsibilities

  • Revenue strategy and performance outcomes across a portfolio of mid-market and enterprise clients
  • Strategic direction across Paid Search, SEO, Paid Social, Organic Social, Display, and Connected TV
  • Executive-level client relationships, serving as a trusted strategic advisor
  • Client retention through proactive leadership, anticipation of risk, and continuous value creation
  • Growth within your portfolio, driven by performance insight rather than pitch
  • Clear points of view backed by data, with the confidence to defend them
  • Identification and resolution of funnel friction, performance plateaus, and cross-channel misalignment
  • Translation of business goals into integrated strategies tied directly to revenue
  • Alignment between strategy and execution by partnering closely with Paid Media, SEO, Creative, and Web teams
  • Executive-level QBRs, forecasting, and strategic planning conversations

Benefits

  • 100% company-paid healthcare premiums including medical, dental, vision, and life
  • 401(k) safe harbor match up to 4% of pay, 100% vested immediately
  • 28 days combined PTO and holidays
  • Two weeks of work-from-anywhere annually, taken as six waived in-office days, without spending PTO
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