Digital Sales Director

Strategus

1d•$90,000 - $130,000

About The Position

Strategus is an advertising technology company helping brands and agencies achieve measurable business outcomes through data-driven strategy, cross-channel media, and transparent reporting. The Digital Sales Director develops and executes sales strategies to achieve revenue targets and grow the business, with a focus on digital advertising and Connected TV (CTV). The role identifies and develops new client opportunities, advises clients on advertising needs, presents Strategus solutions, negotiates agreements, and builds lasting client relationships. It collaborates with account management, marketing, operations, and business development representatives to support a seamless sales process, and provides regular business forecasts. The position includes travel within an assigned region to develop accounts and client relationships, as well as attendance at industry events.

Requirements

At least 3 years of demonstrated success in outside B2B sales within the digital advertising or media industry.
At least 2 years of experience selling Connected TV advertising.
Proactive, results-oriented approach to sales and demonstrated ability to identify and pursue new business through prospecting.
Excellent communication and presentation skills, including the ability to explain complex ideas clearly and concisely.
Ability to build and maintain relationships with clients at various levels of an ad agency or organization.
Strong negotiation and closing skills focused on achieving revenue targets.
Self-motivated and results-oriented, with the ability to work independently and collaboratively.
Proficiency with CRM systems and sales prospecting tools.
Current knowledge of CTV industry trends and emerging digital advertising technologies.

Nice To Haves

Bachelor's degree in business, marketing, or a related field preferred.

Responsibilities

Develop and execute strategic sales plans to achieve revenue targets and business growth.
Identify and prospect new clients through cold calling, networking, referrals, and industry tools.
Build a strong understanding of clients' advertising needs and provide scalable solutions.
Conduct needs analyses to understand clients' digital advertising objectives and challenges.
Present and demonstrate Strategus digital advertising solutions to key stakeholders.
Negotiate contracts and pricing agreements to achieve favorable outcomes for clients and the company.
Build and maintain client relationships after the sale to support satisfaction and retention.
Collaborate with account management, marketing, operations, and BDRs to ensure a seamless pre- and post-sales process.
Stay current on industry trends, technologies, and best practices to provide consultative advice.
Provide regular forecasts of business.
Meet and exceed individual revenue goals.
Attend industry conferences, trade shows, and networking events to expand professional networks and generate leads.
Plan travel within the assigned region to strengthen relationships and develop new accounts.