R1 Digital Media Strategist

Urban1Indianapolis, IN
$65,000 - $75,000Onsite

About The Position

The Digital Media Strategist partners with the Urban One sales team to grow digital revenue by analyzing client needs and presenting tailored solutions across all R One digital products. This role requires expertise in digital advertising—including display, video, audio, sponsorships, SEM, SEO, paid social, and lead generation—while being analytical, organized, consultative, and customer-focused. The ideal candidate is digitally savvy, eager to learn, and ready to make an impact within a collaborative and innovative environment.

Requirements

  • Subject matter expertise is required in the digital advertising ecosystem including programmatic buying, supply and demand-side platforms, customer attribution, and in the latest industry trends.
  • Tech-savvy with solid computer skills is a must.
  • Must be available for occasional overnight travel as required.
  • Valid US driver’s license and reliable transportation.

Nice To Haves

  • Previous outside sales experience preferred, but candidates with a strong competitive drive are encouraged to apply.
  • Results oriented individual who strategically pursues business with energy and drive.
  • The ability to execute sales tactics, implement marketing strategies and deliver effective sales presentations with passion, and consistently asks for the business.

Responsibilities

  • Attend client needs assessment meetings with sales team to uncover client’s goals.
  • Build strategic recommendations and proposals that align with clients’ goals.
  • Present digital recommendations and strategies with our local market sales team to clients.
  • Meet regularly with our local market sales team and management to identify and pursue most opportunistic growth accounts, prospects, and opportunities.
  • Accurately complete and process all insertion order details for sold digital campaigns.
  • Partner with R One Digital campaign operations team members to monitor performance of campaigns, identify upsell opportunities, and make assessments.
  • Consult and educate Account Executives and clients on the ever-changing digital media environment and on R One Digitals’ suite of digital marketing products.
  • Collaborate regularly with R One Digital team members, including sales & marketing, product marketing, campaign operations, performance management, and digital marketing analysts.
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