Digital Media Strategist, BCMT

Southeastern University•Lakeland, FL

2d•Onsite

About The Position

The Digital Media Strategist serves as the creative and technical lead for developing and managing digital content across platforms for the Barnett College of Ministry and Theology (BCMT). This role supports the college’s mission by crafting compelling, high-quality media that advances theological education and public engagement through digital storytelling, online learning, and social media.

Requirements

Bachelor's Degree in business, marketing, education, information technology or digital learning
Experience working in an academic or ministry context
Familiarity with YouTube Studio, Meta Business Suite, and SEO principles
Proficiency in video production, editing software (e.g., Adobe Premiere Pro, Final Cut Pro), and basic audio editing
Experience with LMS platforms (LearnWorlds, Canvas, or similar)
Strong storytelling instincts with a sensitivity to theological nuance
Understanding of digital media trends and social media management
Ability to collaborate across departments and with faculty
Strong organizational and project management skills
Commitment to the mission of BCMT and theological education

Nice To Haves

Master’s Degree in business, marketing, education, information technology or digital learning
Proficiency in video production, editing software (e.g., Adobe Premiere Pro, Final Cut Pro), and basic audio editing
Experience with LMS platforms (LearnWorlds, Canvas, or similar)
Strong storytelling instincts with a sensitivity to theological nuance
Understanding of digital media trends and social media management
Ability to collaborate across departments and with faculty
Strong organizational and project management skills
Commitment to the mission of BCMT and theological education

Responsibilities

Collaborate with faculty to develop external-facing ecourses
Create course content that ensures consistency in branding, tone, and theological integrity across all digital materials
Film, edit, and finalize ecourses for the LearnWorlds platform
Create and produce unique video content for each of BCMT’s theological programs
Lead creative projects in digital storytelling to promote BCMT’s mission and distinctives
Film and edit classroom sessions, lectures, and special events
Manage BCMT’s YouTube channel: publishing content, curating playlists, tracking analytics
Develop and execute social media strategies aligned with BCMT's goals
Work collaboratively with faculty and marketing to promote events, courses, and stories
Develop and manage LearnWorlds platform with external content
Populate and manage the internal LMS (Learning Management System) with course materials and media
Ensure timely updates and accuracy of all digital content